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5 MINUTES WITH DR GERAINT EVANS: ‘I’m a secret sneaker head!’

December 21 2021

We’re excited to be working with personal and professional development expert Dr Geraint Evans, on the campaign for his new book, Do One Thing: The Breakthrough You Need For The Progress You Want. We asked Dr G our 5 questions to find out more about him, his book, and his vision:


1. Pitch in 10 - sell us your book in less than 10 words

An honest, hype-free take on self-development for normal people. Interested?

2. Audience of One - If you could choose ONE person to read your book who would it be and why?

In writing this book I particularly wanted to help people who would normally NEVER look at buying a self-development book, and think this stuff is just ‘not for them’.

Having researched the topic extensively myself in writing Do One Thing, I know how much of it is a little inaccessible at times – or feels very over the top!

However, a lot of the basic principles are so useful - and if I can help even one more ordinary person reappraise their life a bit and get closer to achieving their dreams then it has all been worth it.

3. Behind the Book - Who or what inspired you to write this book?

I have been so lucky to have an amazing career in marketing and digital that has taken me all over the world. I’ve seen some amazing things, met some incredible people and done things I could never have dreamt of growing up in Barry (way before Gavin & Stacey made it famous and cool!!).

However, balancing all of these great things with constant travel, pressure, balancing personal commitments AND self-care has been challenging for me in the past. After one particularly draining period of time I began to research self-development and motivation more and more as a topic.

Over time I began to use the principles I was learning about and adapting them to my own needs to be put in a much better self-care regime - and begin to work on building a life even more like the one I wanted.

As part of my own thought process I was determined to come up with a framework that would allow other people like me to get ahead. As I began to work on that, Do One Thing and the idea of developing a ‘TARGET SELF’ emerged.

A lot of late nights, early mornings and coffee later … here I am!

4. Guess what? Tell us one thing that readers might be surprised to hear about you.

I am honestly mainly focused on my family, writing and coaching practice. However, I’d be a terrible personal-development strategist if I could not come up with something else wouldn’t I!

I guess one thing not a lot of people know about me is how much I’m into sneakers. I’ve been fascinated with them since I was young and continue to be so today.

I do collect them a little (not as much as I’d like too!) and love to see the trends for different brands and styles constantly emerge (or remerge!). There you go – I’m a secret sneaker head!

5. The next chapter - what’s next for you?

Wow, 2022 and beyond is already looking so exciting for me. I am so blessed to be able to help people in this way - honestly, I don’t take it for granted.

I’ve got two more books in the pipeline for release next year – one a unique take on personal branding and another a new way to look at business strategy.

Assuming it’s possible, I’ll hopefully be doing more in-person speaking at events in 2022, which is something I love to do and have missed greatly.

Apart from that, more continued focus on my family, friends and giving back what I can. Very exciting times.


Find out more about Dr G’s work at drgeraintevans.com. To get a review copy or to book in an interview, contact Lyndsey Mayhew at lyndsey.mayhew@thebookpublicist.co.uk

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