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Book Publicist appointed to manage Book PR campaign for LEADERSHIP - THE MULTIPLIER EFFECT

June 19 2018

Hot off the press from Dr of Happiness Andy Cope comes the very latest in leadership thinking and practice.

In his new book for leaders Andy argues that traditional leadership practices focus too much on eliminating risk and weakness, developing systems, policies and frameworks which are all about ensuring uniformity and conformity. The end result is an organisation doomed to mediocrity that will never fully reach their most spectacular potential.

LEADERSHIP – THE MULTIPLIER EFFECT sets out an alternative way for leaders to take a radically different approach. Throwing out the competency frameworks – ditching the SMART objectives – and focussing instead on creating an organisation that flourishes brilliantly.

We just know there’s going to be massive interest from the media in this one. Its written in Andy’s trademark fun and accessible style – but packed full of the very latest in management thinking and positive psychology.

LEADERSHIP – THE MULTIPLIER EFFECT (published by John Murray Learning) is available from 2 August 2018 – please contact teresa.richardson@thebookpublicist.co.uk
for more information.

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