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Managing the book launch campaign for The Power of Company Culture

January 31 2018

We are excited to be getting started on the latest brilliant business book from Kogan Page, The Power of Company Culture by Chris Dyer.

In the book, Chris Dyer draws on real-life examples to reveal how organisations including Google, 3M, Zappos, Apple, General Motors and Southwest Airlines have successfully built their outstanding cultures. He uses his extensive experience in the field and interviews with leading HR professionals to distil the insights into practical advice and simple tools that businesses of all sizes can use to strengthen their own organisational culture.

The Power of Company Culture is essential reading for HR professionals and leaders of businesses of all sizes. It gives advice on how to spot cultural issues within an organisation, and practical steps to either address the problems within a business or to build a truly world-class culture from scratch. It is already winning praise from some high profile industry experts:

“An invaluable tool to help any company assess the state of their culture and implement meaningful change to transform their organization from the inside out.” Alison Hadden, Head of Brand Strategy at Glassdoor

“Leaders, stop whining about your people and focus on building a culture where the people you have can be at their best! Chris Dyer shows you how.” L. David Marquet, bestselling author of Turn the Ship Around and retired Captain of the US Navy

“Wonderfully thorough, this is the book every CEO will have on their desk this year. Tackle the biggest areas for growth, while evolving your company to stay ahead and inspire. A must read!” Marshall Goldsmith the New York Times #1 bestselling author of Triggers and What Got You Here Won’t Get You There.

Durga Bradley is leading the campaign for The Power of Company Culture, so for all media enquiries, please contact durga@thebookpublicist.co.uk



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