From Galileo to Crick to Gates and Zuckerberg, the ideas emerging from universities have created seismic shifts in the way we live and interact with the world.  The University Challenge – Changing Universities in a Changing World from top educational policy leaders, the Rt Hon Charles Clarke and Prof. Ed Byrne shows how universities need to change in a wide variety of ways if they are to play the role that they should, in helping economies and societies adapt and respond to the challenges we face. We are delighted to have been appointed by Pearson to manage the publicity campaign for this important book. The book has already achieved coverage in The Times, Financial Times, THE and the BBC amongst others. For further information, an interview with authors the Rt Hon Charles Clarke and Prof. Ed Byrne, an extract, article or a review copy please contact: Teresa Richardson Teresa.richardson@thebookpublicist.co.uk