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Telegraph, Daily Mail, BBC Radio 4’s Today – new book by leading IVF scientist off to a flying start
We are delighted to be managing the book PR for new business book by Campbell Macpherson, The Change Catalyst.
The Change Catalyst provides business leaders with the insights, tools and know-how needed to make sure their next change, strategy or M&A is the one in eight that succeeds. This is no ordinary business book. Easy to read and conversational, it leads an entertaining exploration of the subject of change.
The author Campbell Macpherson has been enabling organisations to successfully instigate sustainable change for almost thirty years across the UK, Europe, US, Australia, Asia and the Middle East. He has a remarkable wealth of experience across a variety of industries and business disciplines. He has been a trusted adviser to CEOs and leadership teams, board member, Strategy Director, HR Director, Marketing Director, eBusiness Head and internal change leader.
We are really excited to be managing the PR for this fantastic business book. Ella Davidson is going to be running this book PR campaign, so get in touch at firstname.lastname@example.org if you’d like more info on this business book.