Mother Animal - The Book Publicist

The Book Publicist were hired by the publisher to support the PR for this powerful book

Helen Jukes

The Book Publicist’s high-profile campaign gained publishers Elliott & Thompson widespread coverage across the nationals for one of their flagship books for 2025, Mother Animal, by acclaimed author Helen Jukes.

The Results

Results included a hard-hitting and full-length interview in The Guardian to kick off publication day, as well as further national coverage in The Independent. An incredible array of national reviews were featured in The Sunday Times, The Daily Mail, Nature and The Irish Times, plus inclusion in The New Scientist’s list of ‘The Best Popular Science Books to Look Forward to in 2025’ and Stylist Magazine’s selection of best books exploring the reality of motherhood.

Power of Podcasts

Finally, we leveraged our contacts within the podcast space to secure a range of interviews on motherhood with The First Six Months, The Mother of It All and The Beautiful Universe podcast.
Appointed by publishers Elliott & Thompson, we delivered a carefully tailored campaign targeted across women’s, science and nature press, positioning Mother Animal as a must-read for expectant mothers, nature-lovers and literary audiences.

We have been so impressed with the range of high-quality coverage generated by The Book Publicist who stand out for their professionalism, creativity, the impressive coverage they generate and exceptional author care (with regular, thorough updates on their campaigns). We would hugely recommend working with The Book Publicist team!.

Amy Greaves, Head of Publicity & Marketing, Elliott & Thompson

Campaigns

We’ve managed more than a thousand book PR campaigns, generating national serialisations, incredible book reviews, powerful TV interviews and other major features, but we still get a buzz every day when we win new media opportunities. Here are a few of our recent campaigns and what our lovely authors’ have said about us.