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PR coverage in The Times, Daily Mail, The Sun, Woman & Home, Fast Company + more

January 31 2024

Whoever said January was a sleepy quiet winter month did not just have the last 31 days we had at The Book Publicist! What a busy and buzzy month it has been and a huge amount of fun as we secured absolutely heaps of coverage for our authors, publishers and thought leader clients across the media.

Just today The Times has published the wise words of the brilliant Leanne Maskell (ADHD at Work), the driving force behind the ADHD movement in the UK and an expert who is now one of the go-to-experts in neurodiversity.

We loved working on the topics of wellbeing and health and this month Dr Romi Ran, author of Bite Sized Peace: Change How You Eat, Accept Your Body, Transform Your Life has been in demand talking all thing eating, body image and mental health in the run up to Eating Disorder Awareness week in February. Romi has been interviewed in Women’s Health, Top Sante, Hello!, S Magazine and Good to Know, to name a few and breathwork teacher and psychotherapist Carolyn Cowan (Breathing for Pregnancy, Ebury) had a stunning 4-page spread in Platinum magazine this week sharing how breathwork can help reset the stress response.

It’s been exciting to be working on the book publicity for The Complete Air Fryer Cook Book (White Lion) with the queen of air fryers Sam Milner. People (including us) have gone nuts for the game-changing kitchen gadget and it’s been exciting sharing recipes and tips with the media such as Woman & Home, T3, HuffPost, Ideal Home, Saga, who have ALL the questions including can you cook a pancake in an air fryer and just what are the must-have accessories?

There have been a vast array of fantastic opportunities for all our business and HR authors in the high-profile business press and beyond such as articles and interviews in Forbes, Harvard Business Review, Fast Company, Inc, CEO Today, Management Today, Edge and many more.

James Scouller author of the Winning Teams trilogy has had a very busy month with coverage in Forbes, People Management, Arabian Business, HR Futures and Dr Susan Khan author of Reinvent Yourself (Kogan Page) has been sharing her wisdom in Stylist, Forbes, Management Today, Welldoing as well as many more

Talking of coverage in the nationals we secured an impressive spread in the Daily Mail for Ryan Hopkins new book, 52 Weeks of Wellbeing (Kogan Page) and also got him featured in iNews, Metro, Inc, Management Today and interviewed on lots of BBC radio stations.

The Sun newspaper was a great place for our authors this month with diversity and inclusion specialists, Enolla’s Paul Anderson-Walsh sharing his advice with readers on what managers need to know about respecting people’s religious beliefs at work. A Career Carol authors Helmut Schuster and David Oxley had great fun also talking to The Sun about how to find a career you love as did Bad Bosses Ruin Lives authors Debra and Ken Corey when they were asked to share with the readers what to do when you have a bad boss.

As you can see we work with a wide variety of non-fiction authors and range of experts. One minute we could be talking about social impact with Ildiko Almasi Simsic author of What is Social Impact? (Cap de Nice Press) and securing coverage in Fast Company or the Reuters newsletter Sustainable Switch or talking about empathy in the workplace with Mimi Nicklin or organising a feature in a national newspaper like we did this week for retired GP, Martin Stagg who has just published his memoir The Real Doc Martin (Whitefox).

Thinking to the months and year ahead if you have a book or a message you want to share with the world, please do get in touch. We are already speaking to journalists about Stress Awareness Month in April and there are lots of awareness days the media love to hear from experts for. For example, International Women’s Day, International Day of Happiness and World Maternal Mental Health Day. Just in get in touch via our email and we would be very happy to talk to you about how we can help you.

Company News

Celebrating a fantastic year of book, author and thought leader publicity at The Book Publicist

December 22 2023

We have had an incredible year at The Book Publicist and are celebrating securing huge amounts of publicity in 2023 right across the global media for our wonderful authors, publishers and thought leader clients.

From articles in national newspapers such as book reviews in The Times, the Guardian and Daily Mail to broadcast, online and podcasts there was much excitement to see authors on the TV including Dr Liz O’Riordan, author of Under the Knife, (Unbound) on the Lorraine show sofa and Dr Lucy Ryan, author of Revolting Women, (Practical Inspiration Publishing) on Sky News Breakfast.

There have been a vast array of fantastic opportunities for all our business and HR authors in the high-profile business press and beyond such as articles and interviews in Forbes, Harvard Business Review, Fast Company, Inc, Fortune, CEO Today, Management Today, Edge and many more.

There was plenty of radio and broadcast coverage too with our author experts taking to the airwaves across countless BBC radio stations and BBC World Service and hitting the top programming slots such as BBC Radio 4’s Women’s Hour for Heidi Ellert-McDermott author The Modern Couple's Guide to Wedding Speeches (Little, Brown) and BBC Radio 5 Live’s Wake up to Money saw author James Burstall of The Flexible Method (Nicholas Brealey) talking about lessons learnt from global crisis.

We love working with experts and this year we have had a huge range of topics to share with the media from diversity and inclusion, coaching and mentoring, women’s health, wellbeing, MBS, empathy, compassion, stress, career development, ESG, business transformation, resilience, neurodiversity, menopause, workplace, psychology, leadership, effective teams, the future of work and AI, technology, and many more!

As we finish up for December we look back at a wonderful year and a busy final month that has kept us busy collaborating with our fantastic journalist contacts finalising interviews and setting up media opportunities for 2024. We are even working on articles now for features to publish in the spring so if you are a publisher with an amazing new book coming out or an expert who would like to be in the media sharing your ideas for International Women’s Day in March or World Health Day in April get in touch and see how we can help…

Company News

Media coverage in Management Today, HBR, Good Housekeeping, BBC, Daily Telegraph, The Sun + more!

November 30 2023

As we head towards the end of 2023 the team at The Book Publicist are as busy as ever sharing the work of the very best non-fiction authors and the great minds and ideas of thought leaders.

November has been a brilliant month as we secured coverage in the top business and consumer publications including working on a very seasonal article in Forbes on How To Thaw The “Frozen Middle” Of Management. We welcomed back one of our favourite author experts, Dr Audrey Tang, as she published her new book The Leader’s Guide to Wellbeing (FT Publishing) and the media were quick to snap up opportunities to hear from her. Highlights of the campaign so far include The Daily Telegraph, HR Grapevine, The HR Director as well as an extract in the brilliant LinkedIn Book Club.

Psychologist Thijs Launspach author of Crazy Busy (Capstone) had a bumper month of filling the media pages this November with articles sharing his expertise on the secrets to stress relief for Stress Awareness Week. From Stylist to, LinkedIn Book Club to Harvard Business Review and The Sun and on the BBC. We've kept Thijs busy (but avoiding burnout)!

Two of our other longstanding terrific expert thought leaders have also been kept busy as we organised media coverage opportunities in the UK press and beyond. Talking on the fascinating topic of empathy and why it is so important, Mimi Nicklin was featured in the Harvard Business Review, Stylist, Fabulous Magazine, iNews and the Belfast Telegraph to name a few. D&I expert Yetunde Hofmann has been talking to Fast Company, Decision Magazine, The Press Association, Training Journal on how to amplify minority voices in the workplace and the top mistakes HR leaders make when they're trying to implement their DE&I strategies. Brilliant work!

Career experts David Oxley & Helmut Schuster have had a fantastic month talking to the media about the topics in their new book A Career Carol (Austin Macauley). The media have loved their interviews and comments and it’s been great to pitch them to our media contacts as they have so many ideas. Great to see them in Fast Company, People Management, Forbes, Minute Hack, Stylist, Indian Management – to name a few!

Coaching STAR experts Dominic and Laura Ashley-Timms, The Answer is a Question (TSO) have had lots of media opportunities in Management Today, Headspring, The People Space, HR Grapevine, Strategic HR Review, MMB Magazine and HR Future which has been really exciting

There have been lots of business and HR press media coverages as well for our clients Enolla, BusinessFourZero, Olga Valadon, Frank Devine, Steven V Bellingham and business transformation experts, Julie Nerney and Geoff Robins authors of Business Morphology (Practical Inspirations Publishing) have been in top media spots such as Business Insider, Headspring, HBR Ascend, The People Space and on podcasts such as Human’s at Work and Nokia Real Conversations.

Our lifestyle book publicity campaigns have been great fun and it’s been exciting to work with period’s guru Gemma Barry on the launch of her book Period’s Aren’t Meant to Bloody Hurt (Trigger Publishing) and secure coverage for her in Stylist, Glamour, HuffPost and many more. We’ve also been working on a beautiful nature book called All My Wild Mothers (Two Roads) by Victoria Bennet - the media have loved Vik’s story with highlights including, Good Housekeeping, Yours, HuffPost, Belfast Telegraph, inews...such a privilege to share with the media.

December is always a busy month for us with working with journalists to help plan January and share the ideas from our experts on predictions and New Year Resolutions for 2024. Time moves fast in the media though and we are starting to work into February and the spring so if you are a publisher with an amazing new book out next year or an expert who would like to be in the media sharing their ideas for National Mentoring Month in January or on love and Valentine's Day OR National Careers Week in March? If you have something to say, a business or book to promote then get in touch and see how we can help…

Company NewsTeam

Welcome new recruit Amy!

November 17 2023

We are thrilled to announce a new appointment at The Book Publicist team, welcome Amy Purnell.

Amy has joined the team this week in the role of Senior Campaigns Manager and comes directly from a book publisher where she led on a wide range of marketing & PR. Amy has loads of experience in working on campaigns on non-fiction books and supporting authors on promotional campaigns and is going to be a great asset to the team. 

We welcomed Amy at our Team Meeting where we spent a energising day discussing our campaigns, sharing ideas and making plans for the future. Exciting times ahead!

Company News

Media coverage on Lorraine, Forbes, Harvard Business Review, Management Today and the BBC | A fabulous October for PR at The Book Publicist

October 31 2023

October is always a busy time for us with lots of new books publishing and fresh expert and thought leader PR campaigns gearing up for autumn with plenty of opportunities to secure high-profile national media coverage for our brilliant clients. It’s buzzy and we love it!

With Breast Cancer Awareness Month and ADHD Awareness Month in the diary this October there have been lots of opportunities for our wonderful authors and experts to share their experience and knowledge. It was an absolute joy to watch the incredible Dr Liz O’Riordan, the breast cancer surgeon who had breast cancer, on TV talking to Lorraine about her stunning memoir Under the Knife (Unbound) and to hear her busting cancer myths on Radio Scotland and in the HuffPost.

ADHD aficionado Leanne Maskell was lighting up the media spotlight once more spreading her passion for educating the world about dealing with neurodiversity. The media have been loving Leanne’s new book ADHD at Work and have invited her to share her expertise with highlights including HuffPost, SheerLuxe and HR publication People Management.

We have really enjoyed working with executive coach Patrice Gordon on promoting her book Reverse Mentoring (Little, Brown). Highlights for Patrice have been being interviewed on BBC Business Live and in Forbes, Fast Company, People Management and in Stylist sharing how organisations can cultivate inclusive leadership and amplify underrepresented voices with this style of change.

There have been some fantastic media opportunities across the board with the Harvard Business Review, CEO Today and Inc. Reviews for Matt Abrahams and Think Faster Talk Smarter (Pan Macmillan) in the Mail on Sunday, Prima and Management Today.

Thijs Launspach author of Crazy Busy (Wiley) featured in the iPaper talking habit stacking and the signs of burnout, Bianca Miller-Cole and Dr Byron Cole were across the media with their book Rich Forever (John Murray) including Metro and Forbes and iNews. It was also great to see the authors of A Career Carol (Austin Macauley), David Oxley and Helmut Schuster sharing their ideas with HR Magazine, Indian Management and the LinkedIn Book Club and Alison Grieve and Jenni Miller author of Leading Edge (Practical Inspiration Publishing) and Lauren Neal author of Valued at Work (Practical Inspiration Publishing) everywhere from Forbes to the LinkedIn Book Club, Edge and CEO World and Stylist and HR Future and HR Magazine.

And of course with the last day of October being Halloween the spookiest day of the year, we secured a feature with Forbes for a number of our expert clients on ‘Horrible Leaders: Do you know a Frankenstein, Ghost or Vampire Manager?’ Well worth a read!

With 2024 on the horizon we are speaking to the media about securing articles and interviews for our clients around the topic of New Year Resolutions for business and wellbeing so if you are a publisher with an amazing new book or an author or expert who would like to be in the media sharing their ideas on topics such as Dry January OR National Mentoring Month? If you have something to say, a business or book to promote then get in touch and see how we can help…

Company News

Sky News, BBC News, Woman’s Hour, Financial Times, Management Today, Harvard Business Review + more | A superb month for publicity at The Book Publicist this September

September 29 2023

As we wrap up September at The Book Publicist we are celebrating what has been a great month for our clients and authors with thought leader PR and book publicity.

TV has been a big theme and has given us a real PR buzz as there’s nothing quite like securing a high profile media opportunity on the telly!

Continuing with her huge launch success in August, Dr Lucy Ryan was on the Sky News breakfast sofa talking about working women and her brilliant book Revolting Women: Why Midlife Women are Walking Out (Practical Inspiration Publishing). Back on the box was Business Book of the Year 2023 winner Nicholas Janni (Leader as Healer, LID Publishing) who had a fantastic interview on BBC News International talking about compassionate leadership. Cyber-psychologist Dr Elaine Kasket has been a very popular media expert and was invited onto BBC News TV to get viewers thinking about the morality of the digital afterlife. It has been a busy campaign for Elaine and her book Reboot: Reclaiming Your Life in a Tech-Obsessed World (Elliot & Thompson) has had lots of interest from the media including a fantastic feature on BBC Radio 4’s Woman’s Hour talking about ‘Sharenting’ and how it affected the relationship with her young daughter.

With a review in the Financial Times, a feature in inews, comment in Stylist and review in Management Today for Dr Lucy, a feature in the New Scientist for Dr Elaine followed by the Belfast Telegraph it’s been a busy time.

Another inspirational doctor, Dr Liz O’Riordan (Under the Knife: Life Lessons from the Operating Theatre, Unbound) published a feature in Prima and HuffPost and coach Becky Hall (The Art of Enough, Practical Inspiration Publishing) talked about self-care in Stylist and empathy expert Mimi Nicklin (The MiMi You You Show) in the Independent, Stylist, Women’s Health and Grazia.

Other highlights include ADHD Expert Leanne Maskell (ADHD: An A-Z) publishing a fantastically insightful article in HuffPost about managing neurodiversity at work and Think Faster Talk Smarter (Pan Macmillan) author Matt Abrahams shared his smart communication techniques in iPaper, Prima, Indian Management and Reader’s Digest.

We always count ourselves very fortunate to work with great authors and experts and not only have learnt so much from them but feel privileged to help them share their wisdom with the press and world. Nothing is truer than when we work with business, leadership and HR experts and this month our clients have had some great opportunities in global publications such as Fast Company, Forbes, Inc, Fortune, FT.com, Harvard Business Review and Indian Management – reaching the world’s most senior leaders.

Patrice Gordon’s work and her book Reverse Mentoring: Removing Barriers and Building Belonging in the Workplace (Little, Brown) has been a popular topic with the press and it has been great to see her in Stylist, People Management and articles, an interview on BBC Business Live and comments secured in Forbes and Indian Management.

We’ve loved working with Sally Percy on the PR for her fascinating book 21st Century Leaders (Kogan Page). The media are enjoying it too and it’s been great to see initial coverage in Management Today, Indian Management, Association of MBAs, People Management and the LinkedIn Book Club.

Darren Ashby and Atif Sheikh from Business Four Zero have had some great coverage for their thought leadership and book Every Team Actually Doing Business Better in Forbes, FMCG CEO, Harvard Business Review, Indian Management and Maddyness among others and The Answer is a Question (TSO) expert authors Dominic and Laura Ashley Timms have had some great opportunities with coverage in Strategic HR Review and CEO Today, Raconteur and HR Director + many more.

September has literally whizzed by but it’s been fun and we’re looking forward to October and what it will bring with some exciting TV bookings in the pipeline and some incredible new clients joining.

Don’t forget...

If you are a publisher or author with an amazing new book out coming out or you are an expert who would like to be in the media sharing their ideas on awareness days such as Stress Awareness Day in November or have ideas on how to make sure 2024 is the year you reach your goals then get in touch, there are LOADS of amazing awareness days each month just waiting for you. If you have something to say, a business or book to promote then get in touch and see how we can help.

Company News

The Book Publicist is recruiting!

September 06 2023

Looking for a creative PR Campaigns Manager to promote the UK's leading authors and experts

We are looking for a creative PR professional to help share the ideas of leading authors and experts in the UK. The role is for a Campaigns Manager/Senior Campaigns Manager but we are also happy to hear from a Senior Campaigns Exec looking to take the next step up.

We are an award-winning agency, with a strong team of 9, leading the way in publicity for non-fiction books and experts. We have an opening for a role for a dynamic publicist to join our company at an exciting time of growth – with a real chance to make your mark!

We manage PR for a range of brilliant non-fiction books, including business, HR and self-development, autobiographies, careers, parenting, MBS, health and history. Our clients include leading publishers like Bloomsbury, FT Publishing, Kogan Page, Pan Macmillan, as well as working direct with authors on book campaigns and on-going author/entrepreneur profiling and thought leadership PR.

The role

  • Planning and executing your own publicity campaigns
  • Writing clear, concise and engaging press releases
  • Brainstorming and researching ideas for campaigns
  • Writing thought leadership articles and ‘top tips’ features for the media
  • Managing author expectations and maintaining our high level of author care

Skills, knowledge, experience

  • Ideally at least three years’ experience in PR within non-fiction books or we would also welcome applications from journalists or PRs with experience in thought leadership/expert profiling
  • Excellent communication & copywriting skills
  • Have great relationships with journalists
  • Determination and resilience – to maintain efforts until results are achieved
  • Attention to detail
  • Thrive in a fast-paced environment and able to balance multiple clients at one time
  • Write persuasive press releases and pitches
  • Have an interest in current affairs and an understanding of topical news
  • Enjoy working as part of a team

This is an opportunity to be part of a fun and positive team in a results-driven agency with a journalistic approach to PR. It is a working from home position, with regular in person socials and bi-monthly face to face meetings and ‘creative days’ in Herefordshire. Full or part time role considered.

Salary circa £28,000 - £35,000 + quarterly BONUS, depending on experience.

We offer flexible working, working from home (with compensation for travel to meetings). 20 days annual leave, plus bonus holiday - office closed between Christmas and New Year & everyone gets their birthday off and option to buy back additional holiday.

If this sounds like a job for you, then please get in touch…

Please apply in writing by 22 September to ella@thebookpublicist.co.uk with a CV and a covering letter explaining why you should be our next team member.

Company News

The Sunday Times, The Telegraph, The Observer, Fast Company, BBC + More | Find out where our experts were seen this August

September 04 2023

It’s been a hot month for media coverage at The Book Publicist this August with not one but two authors and experts making it into the much-coveted The Sunday Times!

As soon as we saw Dr Lucy Ryan’s new book Revolting Women (Practical Inspirations Publishing) we just knew it would be a hit with the media and after only a week of pitching, as well as confirming The Sunday Times there was a media fervour with the phone ringing off the hook for more interviews!

It seems 42 is the answer to everything when it comes to publicity as journalists and fans of the legendary author got excited about 42: The Wildly Improbable Ideas of Douglas Adams a new book published by Unbound and edited by Kevin Jon Davies! From The Sunday Times, The Observer, Daily MirrorSFX plus heaps of radio, it was a greta thrill to see the book hit The Sunday Times bestseller list too! It has been and continues to be a fun PR campaign to work on!

There has been a huge spread of thought leader and book PR across the National and Global business media and many of our authors have been thrilled to see their books in the LinkedIn Book Club including Becky Hall with The Art of Enough (Practical Inspirations Publishing) and Sally Percy who is sharing her brilliant new book 21st Century Business Icons (Kogan Page) and Petra Velzeboer, Nicholas Janni, Sara Hope, Emily Cosgrove have all shared their favourite summer reads. A great publicity spot!

As always every day is a school day at TBP when we are working with some of the greatest minds and thought leaders in business. It’s been fascinating to learn more about right brained thinking with Yda Bouvier and her fascinating book Leading with the Right Brain and the media loved the topic too with lots more coverage again this month in Stylist, Business Leader, People Management to name a few!

Dr Elaine Kasket, Reboot: Reclaiming Your Life in a Tech-Obsessed World (Elliott & Thompson) has been in the teaching seat too sharing her wisdom and experience on how to reclaim your life in a tech obsessed world. Her article in The Guardian about sharing her child’s photo online went down a storm and is very timely as those obligatory back to school photos will start appearing in the next week. Elaine has been a very popular media expert with requests for comments in the Independent, Fast Company, New Statesman, Belfast Telegraph and absolutely heaps of broadcast!

Other book publicity highlights include lots of publicity in the business and HR press with experts from the Corporate Research Forum appearing in Personnel Today talking HR fads and how much progress have we made in evidence-based HR in HR Magazine.

We’ve also been wrapping up a brilliant campaign with Stuart McLachlan and Dean Sanders who hired us to work on the publicity for their brilliant book The Adventure of Sustainable Performance – all about ESG and leadership in disruptive times. It was a busy campaign with journalists keen to hear about their expertise in this area and coverage across a broad range of business and sustainability titles, highlights including features and interviews on BBC World News, Forbes, Entrepreneur, Reuters, The European, LinkedIn, Chartered Management Institute and Sustainable Future News.

It’s time to say goodbye to the summer months for another year as we head into September, one of the busiest times of year for the media, business thought leaders, publishers, authors and experts. It's our favourite month as we love the buzz. We have our new pens, a stack of fresh new post-its and a whole host of brilliant new clients to work with. Hold on to your hats!

Don’t forget...

If you are a publisher or author with an amazing new book out in October, November (or beyond!), or an expert who would like to be in the media sharing their ideas on awareness days such as World Mental Health Day in October or have ideas on how to make sure 2024 is the year you reach your goals then get in touch, there are LOADS of amazing awareness days each month just waiting for you. If you have something to say, a business or book to promote then get in touch and see how we can help.

Team

Media coverage in The Guardian, Daily Telegraph, Forbes, Metro, Woman’s Health | A bumper month for book PR at The Book Publicist

July 28 2023

It may be summer, but July proved to be an absolutely fantastic month for book publicity results at The Book Publicist with lots of brilliant high-profile national media coverage for our amazing authors, experts and thought leaders.

We had the huge privilege to work with author Dr Liz O' Riordan on the publicity for her incredible memoir Under the Knife (published by Unbound) - the remarkable true story of breast cancer surgeon Liz's own experience in being diagnosed with the disease. As well as a high-profile book review in The Guardian and a double page feature in the Daily Telegraph, Liz's story was featured everywhere from the BBC to the Huff Post, to Newsweek and much much more with her book hitting Number One Amazon best-seller in several categories!

Other book publicity highlights include a PR campaign for Bloomsbury and their fascinating book Age of the City with coverage on the Monacle podcast, Business Leader and BBC World Business Report and The LinkedIn Book Club chose Leader as Healer (LID Publishing) author Nicholas Janni to share his wisdom on new age leadership and HR Zone featured Adam Kingl talking creativity tips from his book Sparking Success (Kogan Page).

There was a brilliant article on journaling prompts in Woman's Health for our authors Lianna Champ (How to Grieve Like a Champ, Red Door Press), Petra Velzeboer (Begin with You, Kogan Page) Becky Hall (The Art of Enough, Practical Inspiration Publishing) and Mimi Nicklin (Softening the Edge, The Dreamwork Collective).

As always there was a vast spread of book PR across the National and Global business media securing articles just this month in Wired, The Times, Harvard Business Review and we saw a fantastic features publish in Forbes on How Should Leaders Really Use Their Summer Break? an article on how to stop your staff quitting with comments from some of our incredible leadership experts and a look at one of the hottest topics around Is Artificial Intelligence A Goldmine Or A Minefield For Leaders?

Experts from the Corporate Research Forum wrote in HR Magazine about challenging old assumptions of succession planning in HR Director and The People Space and the authors of The Next Leadership Team, Thomas Keil and Marianna Zangrillo (Routledge) were featured in Business Leader talking how to select, build, and optimise your top team and The Alignment Advantage author Richard Nugent talked how to transform your business strategy and culture.

This month Antionette Oglethorpe author of Confident Careers Conversations, saw a series of advice pieces in Stylist as well as features and reviews in Forbes, Elite Business, Personnel Today, SME plus many more and yet another busy month for Becky Hall, author of The Art of Enough who was featured or interviewed by Forbes, Woman & Home; Women’s Health; Woman; Business Leader plus many more and Petra Velzeboer (Begin with You, Kogan Page) spoke to Metro about her life growing up in one of the world’s most notorious cults.

Phew! Its been a busy month and showing absolutely no signs of getting any quieter as we head into August we are now thinking ahead to the autumn as book publicity campaigns start for books publishing in September and October. Huge congratulations to all our amazing clients and thank you to the wonderful journalists we work with every day to generate these book PR opportunities.

If you are a publisher or author with an amazing new book out in September or October (or beyond!), or an expert who would like to be in the media sharing their ideas on International Happiness Day OR would like inclusion in World Alzheimers Month in September or World Mental Health Day in October get in touch, there are LOADS of amazing awareness days each month just waiting for you. If you have something to say, a business or book to promote then get in touch and see how we can help…

Company News

Coverage in Fast Company, Harvard Business Review, Forbes, BBC + more | A fantastic month for publicity at The Book Publicist

June 30 2023

As we say goodbye to June we are celebrating another fantastic month at The Book Publicist working on publicity campaigns for some incredibly talented and inspirational authors, experts and thought leaders.

There has been a huge variety of campaigns on lots of topics keeping us super busy with coverage publishing right across the media from TV to high profile business magazines, lifestyle press, radio and podcasts.

Highlights include Softening the Edge author Mimi Nicklin talking about using empathy to tackle loneliness in the workplace on BBC World Business Report, a round up of leadership advice from this year's Business Book Award winners in Forbes, the co-founder of WorkLifeWell Oliver Henry spoke to Fast Company about how leaders can attract top Gen Z talent with a robust wellbeing strategy and Antoinette Oglethorpe author of Confident Career Conversations shared in Fast Company why more bosses need to be asking their employees what they like to do at work!

Our long term client, author of The Future Internet, Bernard Marr had another fantastic month with an article in Harvard Business Review talking how to Boost Your Productivity with Generative AI and in Metro sharing why we shouldn't fear a robot uprising! He spoke to Mail Online, People Management + more outlets about what are the 10 tech breakthroughs predicted to change our life this century.

People Management were also keen to hear what Jo Nayler, senior research executive at the Corporate Research Forum had to say about what makes up the best-performing teams, author of Selling Creativity Rob King shared the five sales skills L&D teams need to promote in all employees and Catherine Garrod, author of Conscious Inclusion talked why staff networks can be an organisation's superpower.

There was coverage in Edge, the journal from the Institute of Leadership & Management for a number of our clients and in The HR Director Adam Kingl author of Sparking Success spoke about the future of work and Helen Edwards author of From Marginal to Mainstream and Jeremy Campbell from the Black Isle Group shared with readers of Ambition the magazine of the Association of MBAs their wisdom on trends shaping business and how to ease stress at work.

As well as lots of business and HR press there was a heap of fantastic hits in the lifestyle consumer press including Stylist where Petra Velzeboer author of Begin with You shared her tips of boosting wellbeing and Natalie Boudou author of HumanForce reassured us why it is ok to be emotional at work.

With Father's Day making it's annual visit Lianna Champ, grief counsellor, funeral director and author of How To Grieve Like A Champ spoke to BBC Radio London why it can be a tough day for those bereaved and also shared her sage advice in the Mail Online on how to find the right words when speaking to someone who is grieving.

It was great to hear so many of our authors and experts on the radio, Yda Bouvier, author of Leading with the Right Brain, spoke about right-brain thinking on BBC Radio London and a final media moment for Lewine Mair, author of Tapping Feet on BBC Radio Ulster brought her brilliant book publicity campaign all about supporting her husband with dementia to a close. It has been a true privilege to work with her and share her story.

Great work team! Here's to July and lots more wisdom and new clients!

Team

The Book Publicist go to Prison!

June 08 2023

Book Publicists Escape from Shrewsbury Prison

Breaking News – on 19 May the entire team at The Book Publicist got arrested by the police and were locked up in Prison, all except Durga who did a runner to Spain!

A huge thank you (I mean, uproar) to Shrewsbury Prison for hosting such a horrible (hilarious) Escape Room experience for The Book Publicist crooks. The surly prison guards locked us up and threw away the key. But they didn’t keep us down for long…

Not just amazing publicists, our canny team worked together to solve clues and unscramble codes, utilizing our brains and our bravery (at one point our Director Ella had her hand down a toilet). Racing against the clock, they broke out in the ‘Nick’ of time!

Rumour has it that the sneaky crew flitted to a secluded country house where they hid and enjoyed a night of food, fizz and games before their innocence was proven and they live to promote another book!

Company News

Winners of The Business Book Awards 2023 Revealed

May 16 2023

An incredible night for business books and authors

Photo: The Winners of The Business Book Awards with Founder, Lucy McCarraher bottom row, third from right. Photo credit: Edwin Ladd - Mr Ladd Media©

On the evening of 16 May, the much-anticipated winners of The Business Book Awards 2023, in Partnership with Pathway Group, were announced at its Annual Gala Dinner held at London’s The Drum in Wembley.

After whittling down 300 entries from around the world into a shortlist of over 100, a panel of expert judges pick the winners and runners up in each category and the Business Book of the Year 2023 is selected from their winners by Head Judge Jacq Burns.

This year Jacq Burns was delighted to announce Leader as Healer by Nicholas Janni (LID Publishing) won Business Book of the Year 2023.

Nicholas Janni, who also won the Leadership Book category said:

“I am deeply honoured to receive these awards and take them as a very strong affirmation of the work of healing and awakening that more and more of us are bringing to the corporate world and beyond. The world is terribly broken. We urgently need leaders who embody deep, soulful, heartfelt presence - bringing service to the greater whole as their primary commitment”.

The Business Book Awards are recognised for their drive to make the business book world as inclusive as possible, celebrating diversity of authors and welcoming traditional, hybrid and self-published books.

Founder of the Business Book Awards, Lucy McCarraher said: “In the sixth year of The Business Book Awards, we see the increasing significance of all the genres of books we include in ‘business’. From Leadership and Smart Thinking, through to Wellbeing, Self-Development and Work & Life, to Business Journeys and Diversity, the short-listed and winning books have important ideas and messages to disseminate to all areas of business life. The Business Book Awards are primarily for UK authors and publishers, but they have gained global recognition, and the number of entries to our ‘International’ category has been overwhelming this year.”


BUSINESS BOOK AWARD 2023 WINNERS:

Overall Winner

Leader as Healer – Nicholas Janni (LID Publishing) 

Start-Up / Scale-Up

How to be a Founder – Alice Bentinck & Matt Clifford (Bloomsbury Business)  

Sales & Marketing

Using Semiotics in Retail – Rachel Lawes (Kogan Page)  

People Culture & Management

The Future of Time – Helen Beedham (Practical Inspiration Publishing)

Change & Sustainability

The Sustainable Business Handbook – David Grayson, Chris Coulter & Mark Lee (Kogan Page)  

Leadership

Leader as Healer – Nicholas Janni (LID Publishing)

Work & Life

How to Fund the Life You Want – Robin Powell & Jonathan Hollow (Bloomsbury Business)

Business Self-development

Glow in the Dark – Mark Leruste (John Murray)  

Wellness & Wellbeing

Energize – Simon Alexander Ong (Penguin Business)

Short Business Book

Do/Deal – Richard Hoare & Andrew Gummer (The Do Book Company) 

Specialist Book 

Creativity for Scientists and Engineers – Dennis Sherwood – (IOP Publishing) 

Diversity, Inclusion & Equality

Positively Purple – Kate Nash (Kogan Page) 

Business Journey

In the Meantime – Nick Miller (Right Book Press) 

Smart Thinking

Disruption in Action – Alexandra Jankovich, Tom Voskes & Adrian Hornsby (Spark Optimus)  

International Business Book

    Servants of the Damned – David Enrich (Scribe Publications)


    For all images of the awards Visit Edwin Ladd - Mr Ladd Media.

    Meet The Author

    5 MINUTES With…Paul Boross

    August 26 2022

    'I’ve worked in the comedy world for a lot of my life'...

    We’re excited to be working with Paul Boross on the campaign for his new book, Humourology. We asked Paul our 5 questions to find out more about him, his book, and his vision:    

    1. Pitch in 10 - sell us your book in less than 10 words
    Humourology - the science of using humour to create competitive advantage.  

    2. Audience of One -  If you could choose ONE person to read your book who would it be and why?
    My late father, because one of the themes which frequently comes up with my guests is the influence of their family background on both their use of humour and the career which followed. The themes of resilience and looking at life from a different angle come up time and time again when I talk about my father, and perhaps if he could read the book then that would bring the story full circle.  

    3. Behind the Book - Who or what inspired you to write this book?
    I’ve worked in the comedy world for a lot of my life and more recently I’ve connected that with the corporate world. It felt like the right time to bring those areas of experience together and share my knowledge with others. Obviously, enormous pressure and financial inducements from my fabulous publisher were a factor too.

    4. Guess what? Tell us one thing that readers might be surprised to hear about you.
    I actually played the lead Ewok in Star Wars The Return of the Jedi. It wasn’t originally a speaking part until George Lucas heard my joke about the Rabbi, the Nun and the Wookie and decided to make it part of the movie. It only made the DVD release though due to censorship issues in North Korea.  I’ve been a pop star, film star, stand-up comedian, business psychologist, author, TV presenter, keynote speaker, political advisor and still the most important and rewarding role that I’ve had is as a father. The only downside is that my son, Sam, is threatening to follow in my footsteps, but fortunately he’s much more talented than me.

    5. The next chapter - what’s next for you?
    I plan to travel to South America to trace the source of the knock knock joke. I feel that this will open many doors for me. After that, I want to make Humourology the number one resource for organisations all over the world to create better, more productive and more fun workplaces.  

    To get a review copy or to book in an interview, contact Jess Haycox Jessica.haycox@thebookpublicist.co.uk   

    Meet The Author

    5 MINUTES With…Mike McLaughlin

    August 09 2022

    "We need capitalism with a conscience..."

    We’re excited to be working with leadership experts Mike McLaughlin and Elaine Cox on the campaign for their book, Braver Leaders in Action. We asked Mike our 5 questions to find out more about him, the book, and the vision: 

    1. Pitch in 10 - sell us your book in less than 10 words 
    It addresses the existential threats that we all face. 

    2. Audience of One -  If you could choose ONE person to read your book who would it be and why? 
    There are so many people to choose from. Every politician. Every leader of state. Every FTSE CEO. However, if I had to pick one person, I would say the current CEO of the U.S. Chamber of Commerce. (If I could pick more than one person, I would also add the equivalent for other countries too). However, focussing on one individual: The Chamber of Commerce is an extremely powerful governmental lobbying group. However, they are not without their critics e.g. green businesses. The CofC membership includes ExxonMobil. Google, Facebook, and Pfizer. If the CofC CEO were to embrace the messages in the book and spread those ideas across the membership, then that in turn may shift exactly what the CofC is lobbying the Government about. It may also help prompt the leaders of all member organisations to look closely at their cultures. As we say in the book, we are not against capitalism, but we need capitalism with a conscience. It is now no longer enough to pay lip-service to the pressing needs of employees, customers, the planet and its inhabitants. We spend a huge amount of our working lives in corporate environments which should be fair and ethical. Many companies talk about creating psychologically safe places to work, and yet treat their staff badly. Many companies are keen to display their green and planet friendly credentials, but are in fact myopically obsessed with the bottom line. I think that individuals may learn, when they reflect and step through the framework and exercises in the book, that they, or those around them, are far from living their lives and conducting their business in a way which is truly aligned with their values. I think that the book may provide a wake-up call, and a road map for the best way forward. In the book we say, profit by all means, but not by any means. We must think about our legacy. We must think about future generations. The time for low empathy short term decision making is over. If we could get genuine buy-in from powerful groups, organisations, and individuals, we really could change things quickly and markedly. Imagine a genuinely supportive work environment, honest and authentic leaders, companies with a conscience about what they are doing to all the people impacted by them, and of course the environment. Imagine companies who were lean, clean and efficient, not driven solely by profit, but also driven to do the right thing. 

    3. Behind the Book - Who or what inspired you to write this book? 
    That’s a long story. The essence of this book began with the previous book which was co-authored with Elaine. It was focused very much on coaching; however, we always knew that there was more to say. And so, since the publication of that book, but much more intensely over the last four years we began to have more directed conversations, ask questions, and noted down answers. We began to see that there were trends, threads, commonalities. We had a realisation that whilst we absolutely must gain the support of large corporations, politicians, and heads of state to change the way we do things, there was also a lot of superlative work already being done at a grass roots level. These ‘unsung heroes’ were already demonstrating how to behave in a principled way. These people may not be household names, but they were/are fighting the good fight, acting with integrity, making moral, ethical, and brave decisions. They were/are not hiding within a hierarchy, or behind an impressive title. They were being vulnerable, making that little part of their circle of influence better, one behaviour at a time, one day at a time. It seemed to us that although these individuals were not particularly well known, their methods and ideas could be highlighted to perhaps inspire others. And that’s where the book’s framework came from. There was an iterative and collaborative process at play, with a concomitant delve into the research literature. And many people have been involved – many more than are directly referenced in the book. We hope to inspire those leaders who may not be on our TV screens (yet) to know that they are making a difference, and to support and perhaps inspire them, to let them know that they are not alone. We also hope that through time, to see others acting immorally, unethically, inauthentically, and selfishly, with a greed driven agenda, will become repellent to almost everyone. In that way the decent people and businesses will be supported. Others will wither. A societal and cultural change is required. 

    4. Guess what? Tell us one thing that readers might be surprised to hear about you. 
    It’s difficult to know what to write here, so hence I’ll stick with a very short story – and a snippet about me. I ‘met’ Paul McCartney once. It was quite surreal. I was in a Private club in London, about to give a talk in one of the meeting rooms. Paul McCartney appeared in the Foyer; he was about to meet with some friends. It was just not the done thing to invade his privacy in that environment (although I’m sure he would have been gracious about it). I could have gone into crazed selfie mode, but I think everyone needs a bit of down time, and so managed to restrain myself. There was only the two of us in the foyer, and when he saw my look of recognition, he smiled with a knowing look, perhaps it was actually more of a very slight laugh at my facial expression. He held my gaze for a couple of seconds then moved on. And yes of course I now kick myself for being so polite – although because of that, perhaps Paul remembers it! Snippet: I am a keen photographer. I also draw and paint. 

    5. The next chapter - what’s next for you? 
    I do suspect that there is more to write about, perhaps a follow-up book where we explore some in-depth case studies. In the immediate future, I recently set up a Community Interest Company, and the goal is to work with larger organisations, promoting and teaching some of the ideas referred to in the book. However, funding from that will be directed towards helping individuals, groups, communities, and smaller businesses, to utilise resources that they would not normally have the capability to access. These resources would be in the form of coaching, mentoring, and workshops in the areas of mental health, emotional intelligence, resilience, and self-leadership. So, if you think you can help, please let me know. 

    To get a review copy or to book in an interview, contact rhian@thebookpublicist.co.uk

    Team

    Work with us

    July 27 2022

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    Meet The Author

    5 MINUTES With…Flavia Kate Peters

    July 14 2022

    "I became overshadowed by an energy..."

    We’re excited to be working with ancient magic expert, Flavia Kate Peters, on the campaign for her book, Reclaim Your Dark Goddess.

    We asked Flavia our 5 questions to find out more about her, her book, and her vision:    

    1. Pitch in 10 - sell us your book in less than 10 words
    Transformation; the gift of the Dark Goddess awaiting you now    

    2. Audience of One -  If you could choose ONE person to read your book who would it be and why?
    This book is for anyone who has been through devastation lately - anything from heartbreak, divorce, or job loss to losing a loved one, home trouble or even the impact of a pandemic.  This witchy survival kit will help them navigate, understand, and transcend the Dark Night of the Soul. This book is a journey that will take them through Darkness. As they meet the Dark Goddesses responsible for each stage, they will uncover their own shadow side, embrace their inner dark traits and heal through magick and ritual - to know themselves fully and to be healed, whole and TRANSFORMED.  

    3. Behind the Book - Who or what inspired you to write this book?
    Many years ago, I was guided to leave my husband in pursue of my life purpose - to help others to grow spiritually. I was led far away from my loved ones to a place where I would grow in many ways. However, what I did not realise was that for me to grow and know myself fully, I was forced into a situation where I eventually didn’t recognise who I was anymore. I felt completely isolated, suffered bad mental health and depression. In my misery I became overshadowed by an energy. It was strong and powerful. The Dark Goddess, the instigator of the Dark Night of the Soul, gave me promises of transformation.   At first, I was taken on a Dark journey until I lost myself. I then worked with the Dark Goddess in ritual and magick in a bid of rescue. On completion, and after keeping notes about my experiences I felt led to write a book to help others understand what the Dark Night of the Soul is, how to recognise the archetypal behavioural attributes of each Dark Goddess who instigates the nightmare to bring one down to their lowest ebb, and how to survive the sacred darkness.

    4. Guess what? Tell us one thing that readers might be surprised to hear about you.
    When I was a little girl, I could hear the angels singing and would meditate next to trees. I grew up in the woods and used to play with the Fairies. I also played witches and I’d tie my friends up to trees and make pretend potions. I used to dance for the Fairies in the woods and make up fairy dance routines. My mother ran her own Dance Academy, and I became a fully trained ballerina and tap dancer. When I was 13 years old, I successfully auditioned to play Louise Von Trapp in the stage version of the Sound of Music and went on to star in many musicals across the U.K. such as Lily in Annie, Val in a Chorus Line & Bonnie in Anything Goes. I also used to regularly entertain the troops on stage at their bases. At the age of 32, I quit the theatre to focus on all things magical.

    5. The next chapter - what’s next for you?
    I have 10 books and 10 oracle decks out there and am always busy writing and promoting at shows, events and on social media. I’m giving ‘Reclaim Your Dark Goddess’ talks at covens, festivals, and events this year, including at Witchfest International to promote the book. I shall also be giving talks and appearing at the Faery Fayre, Glastonbury and the Mind Body Spirit show, NEC in October. I’m also a Rockstar Witch - I sing with Daughters of Gaia. Next gig festival for pagans and witches in September.   Meanwhile I’m also promoting my latest oracle Deck ‘Oracle of the Witch’ (out Oct 22) and the 2023 Witch’s Diary. My next writing projects are the 2024 Witch’s Diary and ‘Elemental Witchcraft’ book. Life is for living your dream.  

    To get a review copy or to book in an interview, contact Jessica.haycox@thebookpublicist.co.uk   

    Meet The Author

    5 MINUTES With…Corinne Laan

    June 08 2022

    "There is a great need for us to find healing..."

    We’re excited to be working with grief expert Corinne Laan on the campaign for her book, The Art of Grieving. 

    We asked Corinne our 5 questions to find out more about her, her book, and her vision: 

    1. Pitch in 10 - sell us your book in less than 10 words 
    It offers the reader ways of finding meaning after a loss. 

    2. Audience of One -  If you could choose ONE person to read your book who would it be and why? 
    Adults with a loss experience are searching for new approaches to explore their grief and find meaning which is a key element in the grief cycle. The loss experience can be any type of loss not only the loss of a loved one. The book is written as a self-help guide offering the readers practical ideas to navigate the myriads of emotions surrounding a loss. It offers the readers essential mind body connection practices which not only provide solace but encourage the readers to move forward, find joy again while keeping precious memories alive. 

    3. Behind the Book - Who or what inspired you to write this book? 
    The story behind this book is the death of my sister at a young age. This was my first heartbreak and it had a great impact on my life. The death of my father in 2015, nearly losing my son in the same year and my own ill health were the catalyst to keep on writing. I felt at the time of writing and still now that there is a great need for us to find healing, that heartbreak is all around us often well hidden within the layers of daily life. The book Big Magic: How to live a creative life and let go of your fear by Elizabeth Gilbert was a great source of inspiration and helped me find my creative flow. 

    4. Guess what? Tell us one thing that readers might be surprised to hear about you. 
    I love anything which involves creativity. My hobbies are many and include making jewellery, painting with watercolour and gouache. Colours bring joy and are a source of inspiration for me. I love a good walk in nature too, preferably alone where I can fully connect with my surroundings and I love birds especially colibri/hummingbird. 

    5. The next chapter - what’s next for you? 
    I am currently working (still in the very beginning stages) on a set of healing affirmation cards which I think will accompany The Art of Grieving well. I would love to be able to create the artwork myself to accompany each card. 

    To get a review copy or to book in an interview, contact Kesia.burr@thebookpublicist.co.uk 

    Company News

    Celebrations all round at The Business Book Awards 2022

    May 19 2022

    This week saw the unveiling of the much-anticipated winners of The Business Book Awards 2022 announced at its Annual Gala Dinner in central London.

    We were delighted to be the PR partner for the awards again this year and thrilled that many of our authors were shortlisted and four took home an award including Bernard Marr who won in two categories and took home the overall book of the year prize!

    The event was held at the lavish 8 Northumberland Avenue just off of Trafalgar Square and was a glitzy night with a rainbow of drinks on offer and the most delicious Indian cuisine!

    There were 300 entries into this year’s awards with authors from around the world entering books on topics from leadership, to diversity and inclusion to advice for start-ups and change and sustainability.

    The shortlist of 116 had been decided by a panel of expert judges and revealed at an event in Birmingham earlier this year.

    The judges had picked one overall winner from the winners of the categories and were delighted to announce Business Trends in Practice: The 25 + Technologies that are Redefining Organizations won Business Book of the Year 2022.

    Winner, Bernard Marr said: “I’m so excited and incredibly humbled to win the Business Book of the Year 2022 award among so many amazing entries. I would like to thank the organisers and sponsors of the awards and everyone involved in creating the book, especially the amazing team at Wiley. It’s so wonderful to get recognition for something I am so passionate about: sharing my ideas and experiences about future trends in business and technology.”

    Founder of the Business Book Awards, Lucy McCarraher said: “This year is the fifth anniversary of the Business Book Awards and a significant milestone in that everything has doubled in scale since we started. We had 300 entries in 14 categories – up from 150 entries in 6 categories in Year One. Our judging panel has doubled to 40 experts in business, writing and publishing and they shortlisted books by exactly 58 female and 58 male authors, giving us perfect gender parity! The winners and highly commended books this year have been of a stunningly high standard and we have never before had an author win two categories (with two different books) and the Business Book of the Year. Many congratulations to Bernard Marr, and all the other winners!”

    For more information about the awards and to find out how to enter visit www.businessbookawards.co.uk.

    BUSINESS BOOK AWARD 2022 WINNERS:

    Overall Winner

    Business Trends in Practice: The 25+ Technologies that are Redefining Organizations - Bernard Marr

    Start-Up / Scale-Up

    The Money Train – 10 Things Young Business Need to Know about Investors - David Pattison

    Sales & Marketing

    Marketing Strategy – Overcome Common Pitfalls and Create Effective Marketing - Jenna Tiffany

    People Culture & Management

    Dark Social – Understanding the Darker Side of Work, Personality and Social Media - Ian Macrae

    Change & Sustainability

    Business Trends in Practice: The 25+ Technologies that are Redefining Organizations – Bernard Marr

    Leadership

    You Lead – How Being Yourself Makes You a Better Leader – Minter Dial

    Work & Life

    The Crazy Busy Cure – A productivity book for people who people who don’t have time to read productivity books - Zena Everett

    Business Self-development

    The Listening Shift – Transform Your Organisation by Listening to Your People and Helping Your People Listen to You - Janie Van Hool

    Wellness & Wellbeing

    Stop – The Calmer Way to Future-Proof Your Career and Wellbeing – Sarah Sparks

    Short Business Book

    Forget the First Million – Detox Your Approach to Finance Build a Better Business - Lucy Cohen

    Specialist Book

    Extended Reality in Practice – 100+ Amazing Ways Virtual, Augmented and Mixed Reality are Changing Business & Society - Bernard Marr

    Diversity, Inclusion & Equality

    Neurodiversity at Work – Drive Innovation, Performance and Productivity with a Neurodiverse Workforce - Amanda Kirby & Theo Smith

    Business Journey

    Ahead of her Time – How a One-Woman Startup Became a Global Publishing Brand - Judy Piatkus

    Smart Thinking

    The Scout Mindset – Why Some People See Things Clearly and Others Don’t - Julia Galef

    International Business Book

    Ethics in Finance – Case Studies from a Woman’s Life on Wall Street – Kara Tan Bhala

    Meet The Author

    5 MINUTES With…Paula Leach

    May 13 2022

    "Work is so much of life; I want to help to make that better."

    We’re excited to be working with Paula Leach on the campaign for her new book Vantage Points. We asked Paula our 5 questions to find out more about her, her book, and her vision:

    1. Pitch in 10 - sell us your book in less than 10 words

    Your practical Leadership Coach: Simplifying, Inspiring, Impactful and Human.

    2. Audience of One -  If you could choose ONE person to read your book who would it be and why? 

    The ideal reader is a Senior Leader, any gender, aged between 35 – 50 in a corporate or large-scale organisational setting.

    This reader has around 15 – 20 years’ experience, has been ‘successful’ in terms of climbing organisational hierarchy and yet has a few steps to go to reach the ‘c-suite’. (C-Suite minus 1, 2 or 3 levels).

    This is a leader who wants to make an impact, believed that as they progressed in their career this would be the case, but is finding that their impact is being overshadowed by too much work, being too busy, not being able to manage the ‘politics’ of the organisation (and finding this distracting).

    This leader is struggling to find a model of leadership to which they aspire, they aren’t sure they want what they can see above them and they feel frustrated and sometimes unsure of the point of it all. They often feel their team aren’t delivering what they need them to and they feel they are constantly under pressure to deliver and perform, but are struggling to connect with a sense of purpose and fulfilment themselves.

    3. Behind the Book - Who or what inspired you to write this book?

    I have always been interested in the human element of work. I fundamentally believe that every individual has gifts, creativity, collaboration to bring to bear and the role of a leader is to create the conditions for every individual to thrive.

    I spent over 25 years of my career as a Human Resources Professional working in global multinational, large scale public sector and high growth entrepreneurial organisations. This provided me with a unique perspective upon which to observe practical leadership in action. There are some truths:

    1. Leaders are not prepared for the job of leadership in a practical sense.

    2. Leaders often haven’t experienced great leadership themselves

    3. Organisational hierarchies and structures are in place to organize work, however in many instances hierarchical or leadership position is leveraged as power positioning

    4. Leaders are simply overwhelmed

    5. We are not making progress on some of the critically important aspects of our working lives. Wellbeing, Representation and Inclusion, Sustainability, Creativity and Innovation.

    I wrote this book for Leaders to re-discover and explore what a simplification of their leadership position might look like and how to create greater intention and fulfillment for themselves and their teams. I also wrote this book for myself. Not only was I an observer, coach and supporter of leaders, I was a leader myself grappling with exactly the same challenges and issues, curious to grow my practice and develop a better way. Work is so much of life; I want to help to make that better.

    4. Guess what? Tell us one thing that readers might be surprised to hear about you. 

    My introversion has been my superpower. If you had told me I would think this as a child or young adult, I wouldn’t have believed it. Labelled as shy and often feeling very left out, I always believed that this was something which would hold me back in life and in work. However, what I have come to learn is that the skills of observation, listening, making sense of situations before speaking, kindness, a calm disposition, have all been the very qualities which have enabled me to bring my biggest contributions and when I am in a situation where I can truly be myself, these are the qualities that I know others have and continue to value.

    5. The next chapter - what’s next for you?

    I have a love of learning and exploring human behaviour and meaning. It is a continual journey for me and I am excited to be opening up this exploration with others too through more writing (my second book is scoped out, not written yet!) and through my programmes where we get to re-invent and re-ignite our passions for leading our lives well and leading others. I have three programmes that I am launching this year,

    1. A programme building on the concepts in the book to help leaders bring this to life in their working lives;

    2. A programme looking at how to re-ignite purpose, passion and impact into the second half of your career and

    3. A brilliant exclusive retreat programme in collaboration with Beingworks for senior leaders looking to re-boot, re-charge for themselves and their teams.

    I continue to work in partnership with other brilliant organisations aligned with my purpose: The Executive Pipeline and Inpulse.

    To get a review copy or to book in an interview, contact Kesia.burr@thebookpublicist.co.uk

    Meet The Author

    5 MINUTES With…Mike Sharples and Rafael Pérez y Pérez

    May 13 2022

    We’re excited to be working on the campaign for Story Machines. We asked the authors, Mike Sharples and Rafael Pérez y Pérez our 5 questions to find out more about them, their book, and their vision:

    1. Pitch in 10 - sell us your book in less than 10 words 

    Stories are emotions. Can machines develop powerful stories? Find out! 

    2. Audience of One -  If you could choose ONE person to read your book who would it be and why?  

    That man reading in a subway car. Or that woman having a coffee in High Park while she flips through her book. In other words, an ordinary person (not an AI specialist) who realises the importance of society understanding what is behind these AI scientific and technological developments. In particular, those related to automatic story generation. This book is an open door to the past, present and future, that allows the reader to, in an easy way, explore and reflect on how humans have produced story machines. Knowledge is power.  

    3. Behind the Book - Who or what inspired you to write this book? 

    The book grew from a collaboration between Mike and Rafael at the University of Sussex. After completing a PhD on Cognition, Computers and Creative Writing, at Edinburgh University’s Department of Artificial Intelligence in 1984, Mike went to Sussex to lead research into AI and Creativity. He ran projects on AI story generation and supervised Rafael for his PhD on MEXICA: A Computer Model for Creativity in Writing. Rafael’s MEXICA program is the first software to implement a model of human creative writing. For the past 20 years Mike and Rafael had intended to write a book on computers as storytellers.  

    By 2020, a new generation of neural network AI programs was demonstrating scarily creative powers of storytelling. We decided to write a book, for a wide audience, to dig into the long history of machines as composers of poems and stories, reveal humans as storytelling machines, show the power and limitations of AI story generation, and speculate about how machines might tell stories of their life in the metaverse. 

    4. Guess what? Tell us one thing that readers might be surprised to hear about you.  

    Mike has a lifelong interest in empowering people of all ages through innovative technologies. He led a team of students, in collaboration with Kodak, to develop the world’s first multimedia smartphone to be demonstrated to the public – on BBC Tomorrow’s World in December 1999. You can see the BBC broadcast on YouTube at https://www.youtube.com/watch?v=0nAmCH2QSlw&t=246s. The device combined a multimedia tablet computer, digital camera, mobile phone, internet browser and pen handwriting recogniser. His other projects included helping children create video games (in 1979), testing an early forerunner to Zoom for tutoring at a distance (in 1982), developing a Writer’s Assistant with British Telecom (in 1989), and designing the FutureLearn platform for massive open online courses (in 2012). 

    Rafael loves to play his guitar, sing with his friends and compose songs. His father, who is also a composer, was the one who taught him to play the guitar. His aunt was a professional singer and you can admire a statue of her in one of the main plazas in México City. While studying for his PhD in the UK, Rafael, along with his Argentinian friend Sergio, sang at parties, pubs, and cultural events. There he experienced first-hand how human creativity is a wonderful tool for sharing life experiences and creating bridges between different cultures and ideologies (features so much needed nowadays). So, it's no surprise that when Mike was looking for a student to work on AI and creativity, he couldn't resist. He believes that story machines are useful tools to connect people. 

    5. The next chapter - what’s next for you? 

    AI storytelling has reached a fascinating stage. Computers can write compelling and engaging prose, for blogs, news media, advertising, education. But the programs don’t know what they have written. They have no way of reflecting on their output – to decide if it’s truthful or false, boring or engaging. They have no power to revise what they have written. AI neural networks can perform amazing feats with words, but they have no common sense knowledge of the world – they don’t know what makes a baby cry, or humans fall in love. At best, current commercial story generators are senseless and amoral, at worst dangerous.  

    Some researchers are calling for a new generation of AI that combines performing with mental reasoning. Will such programs be able to write great literature, or does truly creative writing need to come from a body and mind alive in the real world? To take the next big step, AI researchers, cognitive scientists and human storytellers will need to work together in understanding how the creative mind works, how to tell a good story, and how to design machines that write from experience. We hope to follow and contribute to that leap forward in machine creativity.  

    To get a review copy or to book in an interview, contact Jessica Jones at jessica.jones@thebookpublicist.co.uk 

    Meet The Author

    5 MINUTES With…Sue Stockdale

    May 03 2022

    "To truly maximise our potential we need to embark on a journey"

    We’re excited to be working with Sue Stockdale on the campaign for her new book, Explore: A Life of Adventure. We asked Sue our 5 questions to find out more about her, her book, and her vision:

    1. Pitch in 10 - sell us your book in less than 10 words

    Why being adventurous could change your life

    2. Audience of One -  If you could choose ONE person to read your book who would it be and why? 

    A mid-forties business executive who is wondering if there is more to work or life than they are currently experiencing. Maybe unfulfilled in work or their personal life and need to challenge themselves. Committed to achieving more but something stops them. EXPLORE will inspire and encourage them to step out of their comfort zone to be courageous in their risk-taking to try new things and take one step at a time.

    3. Behind the Book - Who or what inspired you to write this book?

    I was inspired to write this book because for over ten years I have interviewed inspiring people and told their stories. One day my literary agent and I were discussing new book ideas, and when I ran a few by her, she said, Sue why don’t you write about yourself. Your adventures will inspire others, and it’s about time you did that. Previously I had shied away from writing my own back story but it now felt that this was the right time, having been able to reflect after many years on what the key pieces were in my own story and how they all fitted together. Having done the inner reflection, I felt comfortable to share it with the world.

    4. Guess what? Tell us one thing that readers might be surprised to hear about you. 

    Readers might be surprised to know that I don’t like being cold. At home I am always the one to turn up the central heating.

    5. The next chapter - what’s next for you?

    The next chapter is to write a follow up book to this one. The focus will be on exploring one’s inner world, and what I have learned by doing that and helping others to explore their inner world. It will integrate all my coaching knowledge and experience of personal development in the last twenty years. To truly maximise our potential we need to embark on a journey in both the inner and outer worlds.

    To get a review copy or to book in an interview, contact Durga@thebookpublicist.co.uk

    Meet The Author

    5 MINUTES WITH Joerg Ruetschi

    April 12 2022

    "I wanted to share a hands-on guide to help professionals"

    We’re excited to be working with Joerg Ruetschi on the campaign for his new book, Tranforming Financial Institutions. We asked Joerg some questions to find out more about him, his book, and his vision:

    1. Pitch in 20 - sell us your book in less than 20 words

    Experience-based guide to value creation in financial institutions with transformative technologies at the core of the change agenda

    2. Audience of One -  If you could choose ONE person to read your book who would it be and why? 

    The core audience for this book would be any senior decision maker working in the finance industry, whether that is banking, private equity or venture capital. However, I have also received some great feedback from media representatives, researchers and analysts that are interested in the evolution of the financial industry and system, so I hope it is also interesting beyond the C-suite.

    3. Behind the Book - Who or what inspired you to write this book?

    I wrote the book to share the experience-based methodology I have created based on my career working in the financial industry over the last 20 years.

    In recent years I have spent a lot of time working on projects focused on turning around, growing/scaling and building businesses in the sector, so I wanted to share a hands-on guide to help professionals understand some of the core issues that the industry is facing right now.

    I think it is a particularly interesting time for the finance sector, so I wanted to offer something of a unique view on the dynamics between the incumbent financial institutions and emerging financial technology (FinTech) companies, as well as providing some insights into recent technology trends and innovation that some leaders still aren’t embracing fully.

    4. Guess what? Tell us one thing that readers might be surprised to hear about you. 

    I have always loved to see the world, and have been told I am a very “international” person. My roots might be in continental Europe, but I am married to a Persian who grew up in Australia, currently live in London and my career has taken us to four different continents – so perhaps it shouldn’t be surprise that my daughter has three nationalities.

    5. The next chapter - what’s next for you?

    The publication of Transforming Financial Institutions book was linked to the founding of Evolve Enterprise Solutions (EES), my own company that I set up as an independent platform for entrepreneurial and special situations with emphasis on the financial sector. The firm stands as an umbrella company for my managerial and advisory mandates in operational private equity and venture capital.

    The book outlines the value-creation methodology that I established over the last 20 years. I will continue to work as an executive (Chief Executive Officer, Chief Operating Officer or Chief Restructuring Officer) with focus on transformative technologies; specialising in start-up and growth companies and lead the integration of their (emerging) technologies in the ecosystem of the incumbents. My current emphasis is on the financial industry with its institutions and technologies, but a lot of the lessons in the book are equally applicable across other industries too.

    To get a review copy of Transforming Financial Institutions or to book in an interview with Joerg Ruetschi, please contact Matt Davidson at matt@thebookpublicist.co.uk

    Meet The Author

    5 MINUTES WITH Mark Simmonds

    April 07 2022

    'I have experienced stress and anxiety for most of my life.'

    We’re excited to be working with Mark Simmonds on the campaign for his new book, Beat The Stress at Work. We asked Mark some questions to find out more about him, his book, and his vision: 

    1. Pitch in 10 - sell us your book in less than 10 words 

    A close friend sharing practical, heartfelt advice about stress management. 

    2. Audience of One -  If you could choose ONE person to read your book who would it be and why?  

    “I am twenty-five years old and I have been in the world of work for just over two years. I must admit that this it’s turning out to be quite a lot harder than I thought from a mental health perspective! Beat Stress At Work hit my desk in the nick of time. Written by someone who has ‘been there and done that’, it explained exactly how I was feeling and why. But best of all, the book provided me with some no-nonsense and practical ways for preserving my wellbeing before things started spiralling out of control.”  

    3. Behind the Book - Who or what inspired you to write this book? 

    Three things. Firstly, even though I will say so myself, I have an excellent CV when it comes to mental ill health. I have experienced stress and anxiety for most of my life. I have had panic attacks and nervous breakdowns and I have even made one unsuccessful attempt on my own life.  I have also looked after others with mental illnesses. Secondly, it seems that I am not alone. Vast swathes of the working population appear to have experienced or are experiencing some kind of mental ill health, and this shows no sign of abating. In particular, thanks to our Covid-19 friend. It has become apparent to me that the more I am able to open up about my own story in public, the more I am able to persuade others to open up and share their own stories. One thing I know for sure is that it’s always better out than in. And thirdly, I just happen to love the act of communicating through the written word. In tandem with my skills as a management trainer, this gives me the ability to express tricky concepts simply. 

    4. Guess what? Tell us one thing that readers might be surprised to hear about you.  

    I have spent the majority of my working career as a management trainer, delivering courses for some of the largest organisations across the world. The job has meant me standing up in front of groups of 20, 30, 40 people, often for days on end. And on residential courses, this has involved me socialising with the same people during the evenings. I have been lucky enough to love my job. But here is the thing. I am fundamentally an introvert at heart and get as much pleasure and satisfaction doing things on my own as I do being with other people. I recently read a fact from a global study which stated that almost 60% of people are more introverted than extroverted! So, I am not alone! The reason why this self-awareness has become so important to me is that it now shapes my life both personally and professionally. I have a much clearer understanding of where I gain my energy from and where it dissipates. I know which situations to embrace and which ones to avoid. I can probably say, hand on heart, that this has had the single most positive effect on the preservation of my mental wellbeing. 

    5. The next chapter - what’s next for you? 

    I think that I have a novel in me that revolves around the topic of mental health! This would be how it opens……. 

    “This is really embarrassing. I mean really embarrassing. What would my parents say if they were both still alive? How proud would they be of me right now? I wretch for the first time. I mean I’m almost 29 years old for God’s sake. I’m supposed to be a proper grown up, able to make big decisions, deal with problems when they arise, face up to the occasional confrontation. But no, not me! Here I am like a terrified little schoolboy cowering away from the classroom bully. I wretch again. It’s not as if anybody is going to hurt me, is it? No-one is going to stand up, walk over to me and punch me in the face. Although that would cause quite a stir, I guess. OK, so there may be a bit of shouting, a few looks of disgust now and then, and no doubt an attempt or two to make me feel like I haven’t done my homework. I wretch one more time but nothing is coming up any more. My stomach is empty because I haven’t eaten all day. Too bloody nervous. And then I hear the door open slowly. I know who it is. I told Martin to come and get me when it was time. “Steve, it’s 5 to 11. They are waiting for you in the boardroom”. “Thanks, Martin” I say, with all the enthusiasm of a man on death row getting his final call. I take my head out of the toilet, exit the cubicle and look in the mirror at a pale, gaunt and beaten up face. Somewhat comically, I straighten my tie as if that is going to make a blind bit of difference. Martin is holding the door open, carrying the laptop with the presentation in the other. “Ok, let’s go”, I say. “Lamb to the slaughter” 

    To get a review copy or to book in an interview, contact  natalie.connors@thebookpublicist.co.uk 

    Meet The Author

    5 MINUTES WITH Dr Sohom Das

    April 01 2022

    'Mental illness has robbed people of control'

    We’re excited to be working with Forensic Psychiatrist Dr Sohom Das on the campaign for his new book, In Two Minds. We asked Sohom some questions to find out more about him, his book, and his vision:

    1. Pitch in 10 - sell us your book in less than 10 words

    Fascinating cases within my career of assessing mentally disordered offenders.

    2. Audience of One -  If you could choose ONE person to read your book who would it be and why? 

    Anybody who has an interest in true crime and psychology. Those that want to understand how childhood trauma and experience can lead some people to suffer serious mental illness or down a path of criminality, or both. Those who want to understand how specific psychiatric symptoms might lead to violence. An overview of some heart-breaking cases where mental illness has robbed some people of control and even criminal culpability leading to serious violence, including murdering children. Those are interested in the inner workings of the machine that rehabilitates the most dangerous psychiatric patients and has to decide when to discharge them safely into society.

    3. Guess what? Tell us one thing that readers might be surprised to hear about you. 

    I have had quite an eclectic series of hobbies in the past. This includes two short periods of my life where I have attempted to be a stand-up comedian. I had reasonable success on the open mic circuit, though I ultimately had to give it up because I didn’t have enough time to do that as well as my career and spend time with my family. I went to battle rap against another doctor on a hip-hop TV game show – Don’t hate the Playaz. I won!

    4. The next chapter - what’s next for you?

    I focus a lot of my time and attention to make YouTube videos on my channel, A Psych for Sore Minds. This is similar in content to my book, though has a much more playful, jokey and humorous tone. I have provided soundbites for numerous true crime documentaries, and I’m hoping to grow my profile, ideally featuring on my own show eventually.

    To get a review copy or to book in an interview, contact Alice Rowe at alice.rowe@thebookpublicist.co.uk

    Meet The Author

    5 MINUTES WITH David Pattison

    March 31 2022

    'At 56 I fulfilled a lifelong ambition to become a racing driver'

    We’re excited to be working with David Pattison on the campaign for his new book, The Money Train. We asked David our 5 questions to find out more about him, his book, and his vision:

    1. Pitch in 10 - sell us your book in less than 10 words

    What founders really need to know about fundraising and investors.

    2. Audience of One -  If you could choose ONE person to read your book who would it be and why? 

    My ambition for the book was to sell one copy to one person who didn’t know me. On the face of it that doesn’t sound very ambitious. But if you look at it then two things have happened, it means that the book got published and it was useful to someone who bought it on it’s own merits and found it useful. My ambition was to be helpful so the ideal reader is someone who needs help and the book helped them in some way.

    3. Behind the Book - Who or what inspired you to write this book?

    I have been involved in a lot of fundraising. Coming out of a particularly bruising fund raise, I saw how earlier negotiations under a different regime had painted the business into a corner for future fundraising. There was little or no room for manoeuvre and the managements hands were effectively tied in the negotiation. The temptation was to write an anti-investor rant but of course there are some really good investors out there, and I then decided even I didn’t want to read a rant. So, I decided that a guide that prepared founders and companies for the process would be much more useful.

    It’s called The Money Train because once you take investment it is a proper ride with a known destination. If you get it wrong it can be a runaway train, get it right and it can be a smooth journey.

    4. Guess what? Tell us one thing that readers might be surprised to hear about you. 

    At the age of fifty-six I fulfilled a lifelong ambition to become a racing driver. I had six years of racing against people a lot younger and a lot more experienced than them. I am a competitive person, so I worked hard employing business principles to my racing and my racing training. I ended up winning races, beating those eighteen-year-olds and having a wonderful time. It was a thing in my life that I was getting better and better at. I have retired now but getting to do it was an unexpected bonus and a pressured pleasure.

    5. The next chapter - what’s next for you?

    At the moment I am still chairing businesses and helping a range of companies fulfil their potential. And I want to continue doing that.

    But there are things I can see in the not-too-distant future that will take me to the next chapter in my life.

    I want to write a book about my racing experiences and how I used business disciplines to get win races. I have also just been added to the faculty at Manchester University Business School and will be teaching as part of their MSC and MBA courses. Some of that will be at venues around the world.

    To get a review copy or to book in an interview, contact Alice Rowe at alice.rowe@thebookpublicist.co.uk

    Meet The Author

    5 MINUTES WITH Mimi Nicklin

    March 30 2022

    'Empathy is a critical skill in protecting our workplaces'

    We’re excited to be working with globally recognised millennial business leader Mimi Nicklin on the campaign for her new book, Softening The Edge. We asked Mimi our 5 questions to find out more about her, her book, and her vision:

    1. Pitch in 10 - sell us your book in less than 10 words

    A leaders guide to empathy, humanity & navigating our world

    2. Audience of One -  If you could choose ONE person to read your book who would it be and why? 

    I would choose the CEO of any business because change and impact start at the top. Our world needs leaders who understand the need to rebuild humanity into our businesses and to balance humanism with capitalism to create the regenerative leadership of the future. I believe my book creates a compelling set of stories and evidence to do so!

    3. Behind the Book - Who or what inspired you to write this book?

    After 30 years of declining empathy levels, the deeply sad realities and contentious events occurring in our world led me to write this book.  I have a deep sense that this is a conversation we all need to hold. We only need to look around ourselves to see what that picture looks like. Anxiety levels are on an ever-upward spiral, nearly 400,000 million people suffer from depression and we live with the deeply unsettling truth that the second biggest killer of our youth, globally, is suicide. When our children are killing themselves rather than choosing to stay on the planet with us, we have a problem. 

    Empathy is evolutionary and it is a critical skill in connecting and protecting our workplaces and our teams. It is a skillset that leaders and managers can use to truly impact society and its leverage is the new benchmark for any organisation that gathers humans behind a mutual goal. Empathy is innate, but the choice to use it is in each of our hands, and I hope my book encourages more businesses to consider this critical skill.

    4. Guess what? Tell us one thing that readers might be surprised to hear about you. 

    I live in Sri Lanka and work remotely from a tropical island currently going through a financial crisis and power shortage – working in the heat and the dark! But beyond that, I believe that empathetic influence is this decade’s most critical human and scientifically validated skillset. The ability to connect authentically as people has the power to not only change our business environments but to change the shape of our world. Writing this book allowed me to share the story of the perilous journey I took to lead a broken business to a thriving one with humanity at its heart and the impact that had on my reality, as well as all those that worked with me.

    5. The next chapter - what’s next for you?

    The closing paragraph of my book summarises how I see the future and my commitment to waking up each day to driving more understanding into our businesses, teams and societies.

    “May this book be the beginning of your own conversation and practice of humanity’s greatest trait, or if not so bold, may it simply have been a reminder that in practising empathy you will always be doing the right thing. For your business, for your team, and for the world.

    My immediate focus is to launch the third season of The Empathy for Breakfast Show podcast which will further open up the conversation to high profile guests from all over the world. Beyond that, I continue to build our remote, hybrid creative advertising agency, www.findfreedm.com to work with clients all over the planet on empathetic branding and content that drives ROI, understanding and impact. Find out more on our site or via my empathy consultancy platform www.empathyeverywhere.co

    To get a review copy or to book in an interview, contact Matt Davidson at matt@thebookpublicist.co.uk

    Company News

    The Book Publicist is recruiting!

    March 24 2022

    Exciting opportunity to join award-winning PR agency, The Book Publicist

    Exciting opportunity to join award-winning PR agency, The Book Publicist

    We are looking for a passionate, ambitious, talented Campaigns Manager/Senior Campaigns Exec to join our friendly, creative, go-getting team.

    The Book Publicist is a strong team of 12 publicists and marketers, leading the way in securing exciting, original, high-profile publicity for brilliant non-fiction books and expert authors.

    We work with publishers including FT Publishing, Pearson, Routledge, Cambridge University Press, Kogan Page, John Murray Press and Welbeck – as well as directly with Sunday Times bestselling authors, leading entrepreneurs and professors – to deliver hard-hitting PR campaigns.

    We have an opening for an exciting role for a dynamic publicist to join our company as we grow the company – with a real chance to make your mark.

    The role:

    • Planning and executing your own publicity campaigns
    • Writing clear, concise and engaging press releases
    • Brainstorming and researching ideas for campaigns
    • Writing thought leadership articles and ‘top tips’ features for the media
    • Managing author expectations and maintaining our high level of author care

    Skills, knowledge, experience

    • At least two years’ experience in PR (books experience is desirable but we would also consider applications from journalists or PRs with transferable experience)
    • Excellent communication & copywriting skills
    • Great relationships with journalists
    • Drive and ambition to get brilliant results for your books
    • Determination and resilience – to maintain efforts until results are achieved
    • Attention to detail
    • Thrive in a fast-paced environment and able to
    • balance multiple clients at one time
    • Write persuasive press releases and pitches
    • Have an interest in current affairs and an understanding of topical news
    • Enjoy working as part of a team

    If this sounds like a job for you, then please get in touch….

    This is an opportunity to be part of a fun and positive team in a results-driven agency with a journalistic approach to PR. It is a working from home position, with regular socials and monthly meetings and ‘creative days’ in Hay on Wye. Full or part-time role considered.

    Please apply in writing by 14 April to ella@thebookpublicist.co.uk with a CV and a covering letter explaining why you should be our next team member, including your current salary and notice period.

    Meet The Author

    5 MINUTES WITH CATHY PRESS

    February 21 2022

    'Many of us don't notice the layers of grooming, coercion and control.'

    We’re excited to be working with psychotherapist and domestic and sexual abuse counsellor Cathy Press on the campaign for her new book, When Loves Bites: A Young Person’s Guide to Escaping the Trap of Harmful, Toxic and Hurtful Relationships. We asked Cathy our 5 questions to find out more about her, her book, and her vision:

    1. Pitch in 10 - sell us your book in less than 10 words

    Helping young people sidestep the traps of intimate relationship abuse.

    2. Audience of One - If you could choose ONE person to read your book who would it be and why?

    If my book helps ‘just one other person’ then that is the one person I would like to read my book.

    Many of us rush to pair up with a partner, seduced by their compliments, attentiveness and love bombing, without noticing the layers of grooming, coercion and control that are at play. That is, not until we feel trapped and don’t know what to do.

    This book will enable you to relate these negative and abusive behaviours to your own relationships and support you to reflect on how these experiences may have impacted you and how you feel about yourself.

    3. Behind the Book - Who or what inspired you to write this book?

    As a young person in an early abusive relationship, I believed that the dreadful things my partner did to me were my fault. I never told anyone at the time because I thought I must have done something wrong and deserved to be treated this way.

    This shaped the choices I made in relationships through my early adult life. However, when many years later I started working as a counsellor with survivors of domestic abuse, I realised that everything my clients were telling me about their experiences, I had experienced myself in several relationships.

    So many of the people I have worked with have wished that someone had noticed, warned them or talked more openly about the reality of coercive and controlling behaviours. What if someone had shared with them some of the insights in this book and supported them to make healthier relationship choices?

    I wrote this book with respect to that younger part of myself, and for the thousands of young people and adults with whom I have worked across three decades, that experienced direct harm and suffering at the hands of the person that was supposed to love, care and respect them. Your experiences will inform others.

    4. Guess what? Tell us one thing that readers might be surprised to hear about you.

    For many years, I worked as an actress. I went to a casting for a commercial, but on this occasion didn’t get the job. What I didn’t know, was the director for that job had me in mind for a couple of commercials in Norway. I didn’t need a recall as the director said he simply needed to find me someone to play my husband.

    I arrived in Oslo and met the actor playing my husband. We went for dinner there with an old friend of mine who asked us how long we had known each other. We explained it wasn’t what he thought. That we had literally just met that day. We worked together on the two commercials playing a slightly comedic couple and got on really well.

    From there, we saw each other back in London and the rest is history. We had a daughter and have been happily together for 20 years.

    We sent the director a photo of the three of us when our daughter was born, reflecting that it was the most suitable casting of a husband!

    5. The next chapter - what’s next for you?

    I have just co-developed the new ten-week VOICE Programme. It is for adult victims of intimate coercive experience. The programme aims to address the various behaviours of a controlling partner both in situ and post-separation and to offer relatable psychoeducation on trauma and normal stress responses, enabling victims to learn more about self-regulation and self-care. The programme is committed to weaving in the themes of intersectionality and the additional barriers this presents to victims, theoretic models which help victims to identify where they are at in the cycle or stage of domestic abuse both pre and post-separation and the use of digital technology to further compound abusive dynamics. Who knows a book may be on the horizon!

    I also have a few book ideas for children. One addressing experiences of loss and grief and the other two are stories for a slightly younger age. If only I had more time…

    Find out more about Cathy’s work at awarenessmatters.org.uk. To get a review copy or to book in an interview, contact Lyndsey Mayhew at lyndsey.mayhew@thebookpublicist.co.uk

    Meet The Author

    5 MINUTES WITH RICHARD BROOK

    February 15 2022

    'True personal development is about celebrating our individuality!’

    We’re excited to be working with wellness coach and Holistic expert Richard Brook on the campaign for his new book, Understanding Human Nature: A User’s Guide to Life. We asked Richard our 5 questions to find out more about him, his book, and his vision:

    1. Pitch in 10 - sell us your book in less than 10 words

    Understand your human experience & importance of doing what you love

    2. Audience of One - If you could choose ONE person to read your book who would it be and why?

    You! My book isn’t a story book, there’s some really potent wisdom that could have a huge impact on your understanding of life and our collective experience so you are the most important person to me right now, and that’s where change starts, right here with you!

    3. Behind the Book - Who or what inspired you to write this book?

    My inspiration to write the book was simply an overflowing creative passion and expression! In 2010 I was writing what was meant to be a 2000 word essay for a yoga training, and got carried away, felt floods of information wanting to come through me. I asked if I could hand in whatever I wrote, and ended up with 40,000 words! Over the years seeing how valuable my knowledge was for people who I treated with acupuncture or came to my yoga classes, I felt the impulse to complete it as a book with all my additional awareness garnered over the intervening years! What I particularly like about the book myself is that it’s not just a theory book, each chapter contains my own personal story relating to the subjects in hand so you can see how my personal development has gone hand in hand with my own increasing knowledge and awareness and it’s grounded in reality. It basically contains all the golden nuggets that aid my own life experience – understanding the soul, interconnection, the mind, relationship dynamics and healing practices. It feels like a potent combination of the force of inspired creativity mixed with extremely potent knowledge!

    4. Guess what? Tell us one thing that readers might be surprised to hear about you.

    I really love the diversity of who I am! I feel life, and part of true personal development isn’t all about taking the edges off of character but instead celebrating, embracing and being proud of our individuality and quirks! Accepting what we are given while polishing it up. So I love watching how one moment I’m in the treatment room with someone delivering super sage healing wisdom or going to conscious dance classes and the next moment I can’t wait to get home to check the football scores, what’s going on in WWE (wrestling!) or put on some Indie rock. I love the fact that although I’m a fan off all things natural, I grew up in Dudley, right in the Industrial heart of the West Midlands. People are often surprised that I can be equally as proud and accepting of all the parts of me, but it’s the only way since then it enables you to see the best in you! (without also forgetting that we all need some polish!)

    5. The next chapter - what’s next for you?

    This phase for me is all about the application and sharing of the knowledge, getting back out onto the coal face as it were after a lot of time in the office! I’m very lucky in that I facilitate retreats at Moinhos Velhos, a top 10 rated juice detox retreat in the Algarve so I get to spend lots of time treating, teaching and giving workshops and there is nothing I love more than doing that. After so much background work on the book, I just want to concentrate on sharing now and helping people move forward in the same way the knowledge has helped me in my own life. Fortunately, as I’ve practically worked with helping people over many years I get to see the impact the skills and knowledge I have can motivate in others and it builds a tremendous sense of satisfaction. Doing what you love and getting gratitude back from others for doing it, what is better than that! On another level, I can see an online course also possibly on the horizon, how quickly I flow towards that horizon we shall see!

    Find out more about Richard’s work at creativewellness.co.uk. To get a review copy or to book in an interview, contact Alice Rowe at alice.rowe@thebookpublicist.co.uk

    Meet The Author

    5 MINUTES WITH ANNA ELIATAMBY

    February 01 2022

    ‘I knew I wanted to study psychology when I was a teenager.’

    We’re excited to be working with clinical psychologist and workplace well-being expert Anna Eliatamby on the campaign for her new book, Healthy Leadership and Organisations: Beyond The Shadow Side. We asked Anna our 5 questions to find out more about her, her book, and her vision:

    1. Pitch in 10 - sell us your book in less than 10 words

    For real change, leaders must address the positive and negative.

    2. Audience of One - If you could choose ONE person to read your book who would it be and why?

    Audience of one: President Barack Obama

    The aim is to help leaders and organisations, in any sector, acknowledge the need to look at the positive and golden and the shadow and negative which is often known about but rarely surfaced, acknowledged and tackled. It is a very massive audience base, but these problems are widespread.

    There are descriptions of the psychology of golden behaviours, e.g. honesty and shadow, e.g. lying, bullying. The reader (individual or organisation) learns how to review their use of golden and shadow, preparedness for change and how to grow and develop. Expert voices from many sectors also provide useful perspectives.

    3. Behind the Book - Who or what inspired you to write this book?

    I have worked in many sectors from the private (co-facilitator for responsible leadership programmes for PwC), human services (NHS England), humanitarian services (Red Cross and Red Crescent and the UN). In each, regardless of my seniority and responsibility, I saw, and experienced, positive and negative behaviours demonstrated by junior and senior personnel. It was the negative that always had a greater impact and made it difficult to achieve the purpose of the organisation. It was necessary to anticipate that such behaviours would exist and that they would need to be tackled (sometimes subtly) to get the work done. Doing this was often very tiring, draining and those energies could have been better used elsewhere.

    On retiring from the UN, I decided to do some work on this topic and write something. My early thinking steered me towards considering both the positive and negative aspects of behaviours as I felt this was necessary and rarely done, either in real life or in the literature. Looking at both is more likely to lead to a better balance between them and more chance for healthier leadership and organisations.

    4. Guess what? Tell us one thing that readers might be surprised to hear about you.

    Writing and collaborating on the book taught me a lot about my own approach to life and the golden and shadow sides. I was reminded of what is important to me, how I want to live my life and the value of history. Major influences were my great grandparents and my father.

    My career has not been systematically planned except that I knew I wanted to study psychology when I was a teenager, and eventually become a clinical psychologist. I moved into leadership and the humanitarian sector by chance. For example, I was going to Sri Lanka to set up a sabbatical in December 2004 and the Asian Tsunamis happened. I still went, volunteered and that eventually led me to working with the UN.

    5. The next chapter - what’s next for you?

    I want to continue developing ideas from the book, to help people learn more how to build on their golden side and address the shadow parts in a comfortable yet challenging way.

    I am very much enjoying writing and producing material and want to do more. I don’t want a full week.

    Enjoying my freedom as a retired person is important, living without the need to use an alarm clock most days. I am re-connecting with good friends and family who I have missed. Another ambition is to increase my cooking skills and do some courses.

    To get a review copy or to book in an interview, contact Teresa Richardson at Teresa.richardson@thebookpublicist.co.uk

    Meet The Author

    5 MINUTES WITH GRANT RYAN

    January 31 2022

    'At school I was told being an inventor wasn’t a serious career option.'

    We’re excited to be working with economist and serial inventor Grant Ryan, on the campaign for his new book, Comparanomics: Why Life is Better Than You Think, and How to Make it Even Better. We asked Grant our 5 questions to find out more about him, his book, and his vision:

    1. Pitch in 10 - sell us your book in less than 10 words

    Life is great even if it doesn’t feel that way.

    2. Audience of One - If you could choose ONE person to read your book who would it be and why?

    Daniel Kahneman is a founder of behavioural economics who outlined how normal it is to make errors in day-to-day decisions. Comparonomics is about how we make errors in how we think about progress, and how that causes us to pursue things that will never make us feel better, so I would love to get his thoughts on my book.

    3. Behind the Book - Who or what inspired you to write this book?

    While doing my PhD in economics 30 years ago I decided I didn’t want to be an academic. I’ve had lots of fun since then as an inventor doing start-ups, but it has always bugged me how obviously wrong normal economics is about measuring how things are progressing. I wrote this book over the course of about 8 years as a counter argument, but then left the book sitting for 3 years to see if anything dated or could be improved on. I had assumed someone else would point out what I’ve argued in the book but they haven’t, so I guess I had to.

    The reason I’ve written it in such an accessible way is that understanding these things can make a big difference to people’s lives. Sometimes there is no need to change government policy or create new laws – you can look at life quite differently and I find it useful every day.

    4. Guess what? Tell us one thing that readers might be surprised to hear about you.

    When leaving school in the yearbook I said for my probable career I wanted to be an inventor but they said I had to put something serious. I only managed a real job for 18 months then have been working as an inventor ever since.

    Some people would be surprised to know I’m a champion avocado grower. I am also an earthquake refugee – but in a good way, as I moved to little village after the Christchurch earthquakes and lots of ideas for the book came while stand up paddling in Akaroa harbour.

    5. The next chapter - what’s next for you?

    Enjoying a non-profit project helping develop technology to protect New Zealand native birds, and hopefully enjoy talking to people about the ideas in this book.

    To get a review copy or to book in an interview, contact Durga Bradley at durga@thebookpublicist.co.uk

    Meet The Author

    5 MINUTES WITH GRAEME TOMLINSON

    January 24 2022

    ‘I used to play semi-professional cricket.’

    We’re excited to be working with nutrition coach and Instagram sensation The Fitness Chef, Graeme Tomlinson, on the campaign for his new book, Lose Weight Without Losing Your Mind. We asked Graeme our 5 questions to find out more about him, his book, and his vision:

    1. Pitch in 10 - sell us your book in less than 10 words

    Let go of diet myths and change your life.

    2. Audience of One - If you could choose ONE person to read your book who would it be and why?

    Someone who has struggled for years to lose weight, been confused about what to eat for good health resulting in a poor relationship with food and a negative impact on their mental health. My book simplifies weight loss and drowns out unnecessary diets that aren’t backed up by the science. It also logically and scientifically puts your eating choices in perspective, liberating you from anxiety and guilt and enables you to realise a positive relationship with food.

    3. Behind the Book - Who or what inspired you to write this book?

    Over the years I’ve had thousands of DMs from people confused about what they should be doing to lose weight. Most had been going round and round in circles of toxic diet culture which has seriously affected their mental health. So many people had thanked me saying my Instagram posts had helped them achieve their goals and repair their broken relationship with food, that I wanted to write a book about these issues to help more people. So far the feedback I’ve had has been incredible!

    4. Guess what? Tell us one thing that readers might be surprised to hear about you.

    I used to play semi-professional cricket when I was younger. In fact, from the age of 5-24 cricket was my life. I went to Australia 4 times to play as an overseas player and South Africa once. But by my mid 20s it was clear I couldn’t make a living out of it and had to look elsewhere. Fortunately I’d been exposed to the best strength and conditioning coaches around and learned a lot. Naturally, I did my qualifications to become a personal trainer and took it from there. It wasn’t until I was 30 that I started posting properly on Instagram and I certainly had no idea I’d ever reach 1 million followers!

    5. The next chapter - what’s next for you?

    It’s been a very busy 2-3 years writing 3 books and developing a nutrition tracking app. After a little rest, I’m keen to explore more books and keep improving my app so that it can been one if the leading fitness apps around. I want it to reflect my brand and messaging too. Ultimately, it would be absolutely incredible if Netflix made a documentary or series about some of the issues discussed in my books. It could be a watershed moment where the disordered diet advice we currently see on TV is finally replaced by the body of evidence and empathy towards the viewers. I have no doubt this could change the landscape in how millions of people reach their goals and do so in happiness.

    Find out more about Graeme’s work at fitnesschef.uk. To get a review copy or to book in an interview, contact Emma Preece at emma.preece@thebookpublicist.co.uk

    Company News

    PR campaign launched for Kate Griggs and her new book This Is Dyslexia

    January 20 2022

    ​We’re thrilled to be working with Kate Griggs, award-winning British Social Entrepreneur and Founder & CEO of Made By Dyslexia

    We’re thrilled to be working with Kate Griggs, award-winning British Social Entrepreneur and Founder & CEO of Made By Dyslexia, to promote her inspiring new book, This Is Dyslexia: The Definitive Guide to the Untapped Power of Dyslexic Thinking and its Vital Role in Our Future.

    Packed with practical advice presented in a dyslexic-friendly way and insights from famous Dyslexic Thinkers, this book is the definitive adult guide to dyslexia.

    Since 2005, Kate Griggs has been leading the charge to change the world’s thinking about dyslexia from a disadvantage to a superpower. The book reveals new research showing Dyslexic Thinking skills are the exact traits we need for the future – and how we can spot, support and empower every dyslexic.

    To set up an interview with Kate or see a review copy please contact Durga Bradley at durga@thebookpublicist.co.uk

    Meet The Author

    5 MINUTES WITH LIZZIE SLOWE

    January 11 2022

    ‘Horses listen to how we are in our whole body – not just our heads.’

    We’re excited to be working with Lizzie Slowe, wellbeing expert, fully qualified Equine Therapist and Chi Kung Master, on the campaign for her new book, The Living Art of Chi Kung. We asked Lizzie our 5 questions to find out more about her, her book, and her vision:

    1. Pitch in 10 - sell us your book in less than 10 words

    Clear, accessible Chi-Kung with life-changing impact, relevant to anyone.

    2. Audience of One - If you could choose ONE person to read your book who would it be and why?

    This is a tough one! I think if only one person was going to read it, I would choose Amanda Pritchard, who is the CEO of the NHS UK (yes I had to google her name!) I would love for some of the common sense approach to empowered well-being to become a part of what we offer for free in this country. Wouldn’t it be great if we pro-actively worked with our hearts, heads and bodies to find good feeling instead of waiting for our bodies to go wrong?

    3. Behind the Book - Who or what inspired you to write this book?

    I was inspired to write this book by my Chi Kung students and Equine Facilitated Therapy clients. Horses listen to how we are in our whole body – not just our heads, so Chi Kung and Mind-Heart-Body exercises are relevant here too.

    I wanted to be able to give people something written that was going to be useful – not clever or complicated, but just really useful. Many of the books on Chi Kung are hard to read, wordy and verging on academic. I initially started writing the book as a set of cards that I could share with students and clients but it turned out that I had more to say than I thought, and the book grew organically.

    I included discussion on topics such as: having a practise (elusive for most of us); how to try but not to force. I also wanted to include a section on how to live the practise, how Chi Kung and it’s philosophy can be applied to all aspects of life, as well as some descriptions of forms to practise. This ended up turning into a book in three sections, how to practise (the Art), what to practise (Chi Kung), and how to live it (Living)!

    4. Guess what? Tell us one thing that readers might be surprised to hear about you.

    Although I have had what might sound like an interesting life, it’s the inner exploration that has been the most fascinating journey for me.

    I lived the rave scene in Manchester, spent a year in India, lived in a Tipi in Wales, spent two years on a sailing boat with my young daughters, crossing the Atlantic Ocean, rekindled my childhood love of horses – this is an exploration of what is visible and seen.

    The inner exploration though, who I am beneath the layers of conditioning, what my experience of consciousness is, my experience of life, connection and relationship – this is like exploring the deep dark depths of the oceans, uncharted territory where you can only see what’s in front of you at any given moment.

    This is why I am planning to continue my studies with a more thorough exploration of the therapeutic journey. The basis of experiential Chi Kung is to be present with the experience, and any nuances of that I can explore really grab my interest – it makes me a bit nerdy, but I find it endlessly fascinating.

    5. The next chapter - what’s next for you?

    I’m looking forward to doing some teaching clips to put on my website and YouTube – it’s always easier to practise if someone is talking you through a posture or form, and as Chi Kung isn’t quite as widespread as yoga, not everyone will have access to a teacher or class. I’m starting to think about writing something about the experience of being with horses and ways that we can explore ourselves in that frame and how it relates to Taoism– although very few people have access to a horse!

    Find out more about Lizzie’s work at lizzieslowe.com. To get a review copy or to book in an interview, contact Teresa Richardson at teresa.richardson@thebookpublicist.co.uk

    Meet The Author

    5 MINUTES WITH DR GERAINT EVANS

    December 21 2021

    ‘I’m a secret sneaker head!’

    We’re excited to be working with personal and professional development expert Dr Geraint Evans, on the campaign for his new book, Do One Thing: The Breakthrough You Need For The Progress You Want. We asked Dr G our 5 questions to find out more about him, his book, and his vision:

    1. Pitch in 10 - sell us your book in less than 10 words

    An honest, hype-free take on self-development for normal people. Interested?

    2. Audience of One - If you could choose ONE person to read your book who would it be and why?

    In writing this book I particularly wanted to help people who would normally NEVER look at buying a self-development book, and think this stuff is just ‘not for them’.

    Having researched the topic extensively myself in writing Do One Thing, I know how much of it is a little inaccessible at times – or feels very over the top!

    However, a lot of the basic principles are so useful - and if I can help even one more ordinary person reappraise their life a bit and get closer to achieving their dreams then it has all been worth it.

    3. Behind the Book - Who or what inspired you to write this book?

    I have been so lucky to have an amazing career in marketing and digital that has taken me all over the world. I’ve seen some amazing things, met some incredible people and done things I could never have dreamt of growing up in Barry (way before Gavin & Stacey made it famous and cool!!).

    However, balancing all of these great things with constant travel, pressure, balancing personal commitments AND self-care has been challenging for me in the past. After one particularly draining period of time I began to research self-development and motivation more and more as a topic.

    Over time I began to use the principles I was learning about and adapting them to my own needs to be put in a much better self-care regime - and begin to work on building a life even more like the one I wanted.

    As part of my own thought process I was determined to come up with a framework that would allow other people like me to get ahead. As I began to work on that, Do One Thing and the idea of developing a ‘TARGET SELF’ emerged.

    A lot of late nights, early mornings and coffee later … here I am!

    4. Guess what? Tell us one thing that readers might be surprised to hear about you.

    I am honestly mainly focused on my family, writing and coaching practice. However, I’d be a terrible personal-development strategist if I could not come up with something else wouldn’t I!

    I guess one thing not a lot of people know about me is how much I’m into sneakers. I’ve been fascinated with them since I was young and continue to be so today.

    I do collect them a little (not as much as I’d like too!) and love to see the trends for different brands and styles constantly emerge (or remerge!). There you go – I’m a secret sneaker head!

    5. The next chapter - what’s next for you?

    Wow, 2022 and beyond is already looking so exciting for me. I am so blessed to be able to help people in this way - honestly, I don’t take it for granted.

    I’ve got two more books in the pipeline for release next year – one a unique take on personal branding and another a new way to look at business strategy.

    Assuming it’s possible, I’ll hopefully be doing more in-person speaking at events in 2022, which is something I love to do and have missed greatly.

    Apart from that, more continued focus on my family, friends and giving back what I can. Very exciting times.

    Find out more about Dr G’s work at drgeraintevans.com. To get a review copy or to book in an interview, contact Lyndsey Mayhew at lyndsey.mayhew@thebookpublicist.co.uk

    Meet The Author

    5 MINUTES WITH DR JOAN VAN DEN BRINK

    December 16 2021

    ‘Create intimate environments so that people thrive.'

    We’re excited to be working with executive coach Dr Joan van den Brink on the campaign for her new book, The Three Companions: Compassion, Courage and Wisdom: The Powerful Keys to Happier Work and a Fulfilled Life. We asked Joan our 5 questions to find out more about her, her book, and her vision:

    1. Pitch in 10 - sell us your book in less than 10 words

    Discover your Three Companions and learn how to use them.

    2. Audience of One - If you could choose ONE person to read your book who would it be and why?

    I would choose Brené Brown. She has spent over two decades studying courage, vulnerability, shame, and empathy. She is regarded as an authority in her field. Brené uses storytelling to convey her findings in a way that is compelling and accessible to a global audience. My book explores qualities that are adjacent to her field of study. It would give her a different perspective on how courage can be employed effectively to improve our interactions and relationships with others.

    3. Behind the Book - Who or what inspired you to write this book?

    In January 2020 I did some reflective work and refined my purpose as, ‘To create intimate environments so that people thrive’. I wanted to do something in line with this and decided to write a book about something I am passionate and know something about. My work expertise is centred on leadership and executive coaching, however, there are so many books on those topics that I decided I could not compete.

    I am a Buddhist and part of our mission is to spread the teachings so that people can reveal their inner Buddhahood. I am not an evangelist, and I wanted to find an authentic way to help others to help themselves and reduce their suffering. The essence of our Buddhahood is courage, compassion, and wisdom. I noticed in my conversations that people rarely felt courageous or wise and they more often related to empathy. I believe these qualities are inherent and wanted to show this in a way that was accessible. I felt that sharing stories of ordinary people displaying these qualities would inspire my readers, enable them to reflect on their own lives, and start to see how they possessed and used their Three Companions.

    4. Guess what? Tell us one thing that readers might be surprised to hear about you.

    I have a PhD in Organic Chemistry from Cambridge.

    That may seem strange given the work I do now. However, from my undergraduate days on, people have looked to me for help and advice about their personal problems. When I was doing my PhD, I was the only person in a large research lab whom the plumber stopped to talk to, the cleaner brought in flowers from his garden for, and the temperamental lab technician would willingly help. I didn’t understand what it was that enabled me to connect with a wide range of people in such a positive way.

    As a management consultant, I learnt tools that helped me understand the psychological factors that influenced a person’s behaviour. This gave me some structure to what seemed to come naturally. I specialised in leadership development and executive coaching. Later I was introduced to Nichiren Buddhism. This form of Buddhism is about action to alleviate suffering in ourselves and others. This philosophy resonated with who I am and what I do in my work and personal life.

    The Three Companions is a melding of these two worlds for me.

    5. The next chapter - what’s next for you?

    This falls into two buckets:

    1. Application of the findings from my research – The Three Companions is a way of reaching a wide audience with my message that courage, compassion and wisdom are essential qualities that enable us to have meaningful conversations about difficult, emotive, and sensitive topics in a positive way that engenders change in our personal and work lives. One application of this is in developing courage, compassion, and wisdom in organisations. I have created a modular programme that enables this and successfully run the self-compassion element. I want to help create more humanist organisations by running the entire programme.

    The second application is to create safe environments to foster dialogue to surface and resolve conflict.

    2. Further research – In this first study, most participants were from the UK, with a smattering of individuals in other countries, including the US, South Africa, Uganda, The Netherlands, Ireland, Malaysia. I am interested in studying how the Three Companions are used in different countries.

    Another study topic is to gather stories about how courage, compassion, and wisdom are used to create more inclusive organisations/societies.

    You can read an extract from Joan's book hereTo get a review copy or to book in an interview, contact Emma Preece at emma.preece@thebookpublicist.co.uk or Alice Rowe at alice.rowe@thebookpublicist.co.uk

    Meet The Author

    5 MINUTES WITH GEORGE KARSERAS

    December 07 2021

    ‘It’s time to de-hero leaders and make leadership more about teams.'

    We’re excited to be working with George Karseras, Sports and Occupational Psychologist and executive team development coach, on the campaign for his new book, Build Better Teams: Creating Winning Teams in the Digital Age. We asked George our 5 questions to find out more about him, his book, and his vision:

    1. Pitch in 10 - sell us your book in less than 10 words

    It provides the first ever ‘code’ for leaders to develop any team.

    2. Audience of One - If you could choose ONE person to read your book who would it be and why?

    Mr or Mrs Middle Manager. These are the guts of the organisation. They are the future leaders. It’s time to de-hero leaders and make leadership more about the team than the leader. I’d like to inspire this generation more than any other.

    3. Behind the Book - Who or what inspired you to write this book?

    Leaders of teams, at all levels, and in small, medium or large organisations need more help in how to get the best out of their teams. The buzz word continues to be ‘leadership’ but where’s the word ‘team’? My book establishes leadership as an enabler of better team working rather than an end in itself – for personal status, gratification or financial reward. My book is the first ever book that provides a code or sequence for leaders to follow so they can build better teams, which is what leadership is all about.

    I wrote my book in response to what I felt was a massive gap in the market. There’s plenty of books out there on what makes a great team, but not one of them gives a sequence to follow to do this effectively. Those that attempt some kind of roadmap provide no science to support their sequence. My book is supported by the science.

    4. Guess what? Tell us one thing that readers might be surprised to hear about you.

    I tried my hand at professional tennis but wasn’t very good. After a first degree in business studies I then turned to psychology to understand myself and the world a bit better. I was the first person in the UK to achieve chartered status as both a sports and occupational psychologist. My work is now predominantly with businesses but I still read the newspapers backwards.

    5. The next chapter - what’s next for you?

    I’m already working on my next book. It will be about using the code I’ve developed in the way meetings are conducted. My current book describes the end to end process of building a team. My next book will be to take the same code but apply it to run the most amazing of meetings.

    Find out more about George’s work at team-up.company. To get a review copy or to book in an interview, contact Rhian Pearson at rhian.pearson@thebookpublicist.co.uk

    Meet The Author

    5 MINUTES WITH FREDERIQUE MURPHY

    December 03 2021

    ‘Helping people, 1 brain at a time, achieve their extraordinary.'

    We’re excited to be working with Frederique Murphy, media friendly mindset strategist, on the campaign for her new book, Lead Beyond The Edge: The Bold Path to Extraordinary Results. We asked Frederique our 5 questions to find out more about her, her book, and her vision:

    1. Pitch in 10 - sell us your book in less than 10 words

    Use the power of your mind to rewire your brain.

    2. Audience of One - If you could choose ONE person to read your book who would it be and why?

    I wrote this book for that person who aspires for more, driven to achieve, yet doesn’t always, who wonders why they keep on stopping themselves in their tracks, and is ready to stop doing that now. Lead Beyond The Edge takes that person through a journey from the exciting ‘I want to do it’ stage – whatever your ‘it’ is - all the way to the exhilarating ‘I did it!!!’ one. Inspiring and equipping you with the scientific strategies you need to overcome any challenges, understanding what’s going on in that head of yours, and making it happen!

    3. Behind the Book - Who or what inspired you to write this book?

    I cannot think of anything more special than seeing someone shift: that moment, when their eyes sparkle, their tone of voice changes, their cheeks get rosier because they suddenly believe that they can make it happen, and then do it, overcoming any challenges that arise, is why I do what I do. This fuel drives me. Every time this moment happens, I know they are now leading beyond the edge.

    But doing so requires inner strength to step up. Wherever you are at, there is always that next level to step onto. And that step always requires a shift in our mindset; breaking through to that higher level involves breaking through fears and insecurities, challenges and doubts that come up at those moments. I call this ‘the edge’. The edge can be scary, and that fear can keep you from achieving your full potential.

    So, whether I’m keynoting, training or consulting, I live for that moment. And I wanted this to happen more and more. Enters this book, Lead Beyond The Edge as my solution for you. As for the who, as you’ll read in the book and discover thanks to my stories (I use storytelling a lot!), my grandfather.

    4. Guess what? Tell us one thing that readers might be surprised to hear about you.

    I’m shy and introverted.

    Wait, what? Yes, you read that correctly! You see, I’m also confident and passionate: that’s why I’m so comfortable on stage doing what I LOVE most: helping people like you achieve their extraordinary by using the power of your mind to rewire your brain for success.

    So, looping back to my surprising fact…! This book is divided into 5 parts and their chapters that, in order to support the science behind the framework, I’ve decided to name as circuits and wires, since as soon as you start on your path, you’ll be building and strengthening new circuits and wires in your brain.

    And our first circuit focuses on our beliefs. Everything we want to achieve starts in our brain, ignited and fuelled by our beliefs. Confidence is one of the mindset facets I work a lot on with clients; the top 2 personality traits often listed and incorrectly considered to result in low confidence are shyness and introversion. These do not hold you back from confidence. And as you now know, I know this intimately! Makes you think, right? Paying attention to what you believe in consistently ensures that your beliefs support your goals.

    5. The next chapter - what’s next for you?

    So many things!!!

    And first and foremost, being there for my readers as they read and experience this book. As yes, this is more than just reading, it is an immersive experience as you physically alter your brain, and I’m supporting you every step of the way, by having added multisensory learning boosts, which are an integral part of the solution as they intensify your experience and help you retain the information better.

    Thanks to the advancements in the field of neuroscience, we know that the best learning environments are multisensory. With this book, not only will you be learning by reading and seeing, but to further support you as you build your new circuitry, you will also hear – engaging your auditory sense by accessing the accompanying audio visualizations; feel – engaging your tactile sense by forming the kinaesthetic anchors; and smell – engaging your olfactory sense by playing along with the instructions I’ve put together for you: all of this is accessible on the dedicated accompanying complimentary membership website.

    I’ve poured my heart and brain into Lead Beyond The Edge. And it feels like it is only the beginning!!! Helping people, one brain at a time, achieve their extraordinary results.

    Find out more about Frederique’s work at frederiquemurphy.com. To get a review copy or to book in an interview, contact Rhian Pearson at rhian.pearson@thebookpublicist.co.uk

    Meet The Author

    5 MINUTES WITH CRISTALLE HAYES

    November 23 2021

    ‘We can be angry mothers and safe, loving, nurturing mothers.'

    We’re excited to be working with psychotherapist Cristalle Hayes on the campaign for her new book, Angry Mother Assertive Mother: From Maternal Anger to Radical Repair. We asked Cristalle our 5 questions to find out more about her, her book, and her vision: 

    1. Pitch in 10 - Sell us your book in less than 10 words

    Express your maternal anger safely and assertively whilst repairing afterwards.

    2. Audience of One - If you could choose ONE person to read your book who would it be and why? 

    My audience of one would be Alex in the Netflix show Maid. A mother who is feeling overwhelmed and alone and out of control. A mother feeling many intense and powerful feelings and yet still trying to be a good mum. She is a mother who could use some compassion and access to self-care and support as well as some support in being more assertive with her anger. Or Donald Trump, a parent who has far too much un-reflected rage!

    3. Behind the Book - Who or what inspired you to write this book?

    As cliched as it sounds, my children inspired me to write the book. I am sure I am not alone in feeling that I want to be the best mum I can be to my children and if my anger is getting in the way of that then I need to figure out how to navigate my anger whilst being a mother to my lovely boys. I grew up afraid of anger and I never wanted to be an angry mother as I felt that would make me an unsafe mother. Not wanting to be an unsafe rageful mother to my boys inspired me to write the book. I have now learnt through speaking to many inspirational mothers that we can be angry mothers and safe, loving, nurturing mothers. There is space for both.

    4. Guess what? Tell us one thing that readers might be surprised to hear about you. 

    I am the daughter of a successful record producer who always encouraged me to step in the spotlight and use my voice. I have spent many hours in a recording studio growing up and from that perspective have seen the many different ways humans express their emotions.

    I am mildly dyspraxic which means I cannot ride a bike.

    5. The next chapter - What’s next for you?

    The next chapter! I want to write more around how childhood trauma impacts us as adults and as mothers. My next book is going to be empowering women to think, feel and speak after childhood abuse and trauma.

    I am also starting a podcast with a male colleague (who is also a parent) around parental anger and communication.

    I am developing an online course on paternal anger for parents.

    Find out more about Cristalle’s work at cristallehayestherapy.comTo get a review copy or to book in an interview, contact Durga Bradley at durga@thebookpublicist.co.uk

    Meet The Author

    5 MINUTES WITH BRIAN HARTZER:

    November 18 2021

    ‘I once had lunch with Her Majesty The Queen’

    We’re excited to be working with leadership expert Brian Hartzer on the campaign for his new book, The Leadership Star: A Practical Guide to Building Engagement. We asked Brian our 5 questions to find out more about him, his book, and his vision:

    1. Pitch in 10 - sell us your book in less than 10 words

    Highly Engaged teams win. Here’s how you can build one.

    2. Audience of One -  If you could choose ONE person to read your book who would it be and why? 

    The Leadership Star is the book I wish I had had when I was starting out as a leader. It would have saved me many years of learning through hard experience, and given me a memorable framework I could have used to bring more consistency and effectiveness to my various roles.

    Not having a time machine to go back and give it to myself, I’d hope that another young leader who wants to make a difference to their organisation is able to apply the Leadership Star framework to turbocharge their career, growing into larger roles that then inspire other leaders to create meaningful work for all their people. In other words, my hope is that this book creates a ripple effect by growing better leaders.

    Eventually I was asked by a colleague to share what we were doing, and boiled it down into five things, all of which started with C. To make it memorable, I called it the Leadership Star, based on five points of a star. That turned into a presentation I gave to managers in my businesses; they applied it and found it worked, and eventually it became one of the key tenets of Westpac’s Leadership Development Program.

    Along the way one of my communications advisors suggested I put it into a book, and the COVID-enforced lockdown seemed the perfect opportunity to do that.

    3. Behind the Book - Who or what inspired you to write this book?

    I’m not a trained manager—I don’t have an MBA. So when I was put in charge of my first business, managing 1000 people, I felt quite uncertain about how to go about it. The one certainty I had was that if I could attract the best people in my industry to work for us, and create an environment where they could thrive, then we would win. So I started paying attention to leaders who had built strong engaged cultures, watching what they did, and began applying the lessons in my own business. It worked, our staff engagement scores went up, and we became the highest performing business in the company.

    4. Guess what? Tell us one thing that readers might be surprised to hear about you. 

    I once had lunch with Her Majesty The Queen. As CEO of a large global bank (Westpac), I’ve had the opportunity to meet many leading CEOs and entrepreneurs. But my role as CEO of Coutts brought with it some particularly interesting experiences. While I can’t disclose what we talked about, I can say that her knowledge of current events and interest in looking ahead to the future was exceptional.

    5. The next chapter - what’s next for you?

    After 30 years in corporate life, I’m enjoying the chance to work with startup founders and their teams to scale up and take their solutions to the world. In addition to leadership team and CEO mentoring, I am currently the Chairman of Beforepay, a Sydney-based pay-in-advance business; Reejig, an AI-based HR talent management system, and another Fintech business that is building an exciting niche lending proposition. It’s nice to have the brain space to think about how the explosion in new technologies can create new opportunities to serve consumers and support businesses as they grow. 

    Find out more about Brian’s work at theleadershipstar.comTo get a review copy or to book in an interview, contact Teresa Richardson at teresa.richardson@thebookpublicist.co.uk

    Meet The Author

    5 MINUTES WITH JULIA HOLLENBERY

    November 17 2021

    ‘It feels as if Life itself co-created the book’

    We’re excited to be working with Julia Hollenbery, expert in the power of happiness, joy and relationships, on the campaign for her new book, The Healing Power of Pleasure: Seven Medicines for Rediscovering the Innate Joy of Being. We asked Julia our 5 questions to find out more about her, her book, and her vision:

    1. Pitch in 10 - Sell us your book in less than 10 words

    Inspiring practical manual for a happier, more sensual, conscious life.

    2. Audience of One - If you could choose ONE person to read your book who would it be and why?

    A sensitive, kind, curious, intelligent person, drowning in the mundane, who knows there’s more to them (and to life) than they are living.

    Somethings maybe going well, and they’ve fears, loneliness and boredom, being a grown-up is not as much fun as they thought it would be!

    They need a real-life story and wisdom…. depth, sparkle and contact with the sacred… hope for a better world…

    Reading this book they’ll learn being sensitive is ok, modernity is a mess, magic is possible, there are 7 paradigm-shift medicines for fulfilment, advice for a happy relationship, tips for intimacy, and kindness leads to pleasure.

    3. Behind the Book - Who or what inspired you to write this book?

    I always knew I’d write a book… As a little girl I was surprised my brother told me he knew that in the future I’d write a book and he’d be interviewed on the radio about it!

    Half a lifetime ago, in my mid-twenties, I began writing the first part. A raw, emotional, rant. I knew I’d write the second part when I was healed and evolved… and that is how it happened. One poem from the first draft is in the final book.

    A few years ago I began writing again… I had no choice, my heart knows something that it wants to share. It poured out of me, night and day.

    The book is woven from a lifetime of experiences, insights, conversations, books, teachings, etc. I’m delighted that despite the downs and ups of life – and sometimes life was really hard and I didn’t think I would make it – I have written this book – and it is being internationally published.

    It feels as if Life itself co-created the book – and supported me without an agent being published by Findhorn Press. Apparently, this is unheard of! It has its own life now, to go out widely into the world.

    It has its own life now, to reach the people who need to read it.

    4. Guess what? Tell us one thing that readers might be surprised to hear about you.

    Outside of writing, speaking and working with clients, sharing this rich, sensual, embodied way of being, I enjoy a simple life. My fiery daughter, Ruby, is now at secondary school. She loves to sing and to be with animals. I love to dance wildly, kickbox, and be in oceans and forests. I’m enjoying life in relationship with Grae, an engineer and transformational coach, two black cats Mars and Pluto, and the Chocolate Labrador Olive. We all spend a lot of time walking, boating, cooking, eating, making music and staring into the ever-changing flames of the wood-burning stove (in winter) and (in summer) the light dancing on the surface of water.

    5. The next chapter - What’s next for you?

    I’m excited to spread the visionary message of the 7 medicines far and wide. The book supports and empowers people struggling with the uncertain intensity of modern life, with simple, profound and practical tools, to improve their relationships, health and work. You can take the right steps forward, not with mental maps based on the past, but the wisdom of your own body.

    I’m looking forward to meeting more people in 2022 at the online book read-along sessions, in-person book tour, and talks at The Scientific and Medical Network, Watkins Bookshop, festivals, summits and other events.

    I love sharing inspiring memes and practical tips on social media, igniting discussions in the Power of Pleasure community, and sending occasional hints of deliciousness from UniverseOfDeliciousness.com.

    I’m described as a “fun and engaging teacher” of the “wonderful” 7 transformational medicines. I lead short workshops called Power of Pleasure, focused on ancient teachings for a happier life.

    For those wanting to really live this, I’ll offer a powerful immersive in-depth weekend course, Joy of Being, online and in London. And for a growthful holiday next summer at the respected Skyros Centre, Greece.

    I will also be taking this work into corporate settings in 2022, so that people can realise productivity and pleasure are connected.

    Find out more about Julia’s work at universeofdeliciousness.com. To get a review copy or to book in an interview, contact Teresa Richardson at teresa.richardson@thebookpublicist.co.uk

    Meet The Author

    5 MINUTES WITH PAUL PETHICK

    November 12 2021

    ‘Drumming is really sit-down dancing’

    We’re excited to be working with creativity expert Paul Pethick on the campaign for his new book, Power of Play: How Play and its Games Shape Life. We asked Paul our 5 questions to find out more about him, his book, and his vision:

    1. Pitch in 10 - Sell us your book in less than 10 words

    ‘A high-colour exploration of our only real super-power.’ (ok, I cheated with hyphens)

    2. Audience of One -  If you could choose ONE person to read your book who would it be and why? 

    Vladimir Putin.

    Many people who’ve bought the book are already liberated makers and players, but Vlad is such a rigid old strategist and control-freak it feels like he was never even a child. I’d love him to stumble on this book and be inspired to let loose and play with possibilities ..Then I’d like him to bump into President Xi and give it to him as a gift.

    3. Behind the Book - Who or what inspired you to write this book?

    Three things inspired me.

    First, I was tired of hearing people put ‘play’ into a very limited box, even though they use play metaphors in all angles of life, and make games out of everything they touch. Second, I really feel imagination and collaboration are the only things that’ll get us all out the quicksand we’re in; and these are the tools of players. Lastly, unlike other creative projects I’ve had, I wanted to make one thing from start to finish without gate-keepers or committees, so it really ends up roughly the way I pictured it (selfish of me, I know!)

    4. Guess what? Tell us one thing that readers might be surprised to hear about you. 

    I’d rather be drumming.

    I’ve loved bringing this book to life, but it’s been like working as a medieval monk. A certain amount of that focus and intensity is great, but then I need the complete opposite. In my case that’s sitting behind a drumkit, listening to other musicians, and letting my hands and feet get their instructions directly from my ears. Drumming is really sit-down dancing, and making music with people is about as good as life gets.

    5. The next chapter - What’s next for you?

    Hopefully this book will open some opportunities to talk to a broad range of people and figure out how a more playful mentality could help reshape things for the better. It feels like we’re in an amazing (ok, slightly scary) time of huge change, and there really are no boundaries which can’t be questioned. It also feels like kids should be educating adults, so let’s start a new school on that basis. Funding channels are open now, just call me.

    Find out more about Paul’s work at paulpethick.comTo get a review copy or to book in an interview, contact Natalie Connors at natalie.connors@thebookpublicist.co.uk

    Company News

    Book publicist appointed to manage PR campaign for Strong Language

    October 08 2021

    Strong Language: The Fastest, Smartest, Cheapest Marketing Tool You're Not Using, international tone of voice expert Chris West shows how a strong voice can fix problems, improve customer complaint handling, streamline the production of marketing materials and even deposition business rivals.

    This important new book walks readers through the process of creating a compelling brand voice – and getting everyone to use it from day one. A process developed and proven over more than ten years and successfully delivering for businesses around the globe.

    We’ll be working with Chris to promote the book to marketing, business press and anyone interested in the power of language!

    If you’d like to find out more please contact Teresa.richardson@thebookpublicist.co.uk

    Company News

    New Book PR campaign for Unprepared to Entrepreneur

    October 08 2021

    Unprepared to Entrepreneur, from acclaimed entrepreneur and start-up champion Sonya Barlow, sets out a proven way to launch a business that defies some of the old school rules and misconceptions. It cuts out the business school MBAs, perfect business plans, funding-rounds and exclusive networks to break down which first steps are essential to launch a business, build a side-hustle and join the start-up boom from the comfort of your bedroom.

    With 46% of the population now having a money making side hustle we’re delighted to be working with Sonya and the team at Kogan Page publishing to spread the word about this new book to business, careers and lifestyle press.

    If you’d like to find out more please contact Teresa.richardson@thebookpublicist.co.uk

    Company News

    New Book PR campaign for HR without People

    October 08 2021

    What will you do when a robot does your job?

    For all those thinking ‘it will never happen’ to me, HR Without People? Industrial evolution in the age of automation, AI and Machine Learning demonstrates how even professions seen as ‘safe career’ choices will be impacted by the advance of AI and machine learning.

    The authors, leading professors Anthony Wheeler and Ronald Buckley, warn that the pace of automation, AI and machine learning is fundamentally altering the lifecycle of jobs and the structure of organisations in a way that business leaders simply cannot ignore. HR without People is – part of Emerald Publishing’s Future of Work series.

    This is an essential read for HR and business leaders everywhere and we are delighted to be spreading the word to the business press. The authors have already recorded a brilliant interview with the BBC World Service’s Business Matters programme.

    If you’d like to learn more please contact teresa.richardson@thebookpublicist.co.uk

    Company News

    The Book Publicist appointed to manage PR campaign for Start With What Works

    June 17 2021

    The Book Publicist has been appointed by Pearson to manage PR for Start With What Works – a faster way to grow your business by Andy Bass.

    Andy is an expert on business growth and leadership and his new book suggests leaders look inside their business for growth opportunities. He shows how world leading businesses like Daimler, IKEA, Netflix have turned their hidden resources into profit. 

    Start with What Works sets out ten principles that will help every leader find the hidden gold in their business. Practical tools and templates take readers step by step through a process that will enable them to recognise overlooked opportunities for growth, and build a strategy to realise that potential. A must read for any businesses looking to accelerate growth.

     

    For information on this campaign please email Teresa

    Teresa.richardson@thebookpublicist.co.uk

     

    New PR campaign for Samaritan’s Volunteer and RADA-trained Actor

    June 16 2021

    The Book Publicist have been appointed to manage the book publicity for The Listening Shift

    We are thrilled to have been appointed by author, Janie Van Hool – a RADA-trained actor with 12 years of professional experience, leadership coach, and a Samaritan’s volunteer. Janie’s new book The Listening Shift is a guide to learning how to listen, in a world that focuses on speaking out. We are confident this campaign will be a huge success and we’ve already secured coverage in national lifestyle and business media including Forbes. Janie has spent 20 years helping organisations including Vodafone, Dyson, Nationwide and Sainsbury’s with their communication skills. Her book The Listening Shift is published on the 29th of June.  For media opportunities please contact natalie.connors@thebookpublicist.co.uk

    New book PR campaign for Supercharged Teams

    June 15 2021

    The Book Publicist has been appointed by Pearson to handle the PR for new book, Supercharged Teams: 30 Tools of Great Team Work. Great teamwork is crucial for any high performing team, but being in a team is harder than ever before.  Work is faster, leaner and more digital, and teamwork can be last on our list of priorities.  As we transition back into a post-Covid world, Supercharged Teams offers the roadmap that will boost the way your team works together, whether you lead a team or belong to one.  For further information or a review copy of the book, please contact Rhian Pearson at rhian@thebookpublicist.co.uk / 01497 288018

    New book campaign launched for THE RIGHT PLACE

    June 11 2021

    The Book Publicist has been appointed by The Institute for Management Development (IMD) to handle the PR for new book, The Right Place. The Right Place is the brainchild of Professor Arturo Bris, who is Professor of Finance at IMD and Director of the IMD World Competitiveness Center.  In the book, he argues that 80% of a company’s results are determined by the country it is located in, rather than the company’s leaders or strategy and how national competitiveness can make or break a business. For further information or a review copy of the book, please contact Rhian Pearson at rhian@thebookpublicist.co.uk / 01497 288018

    Book PR campaign for CREATING THE WORLD WE WANT TO LIVE

    June 11 2021

    How Positive Psychology Can Build a Brighter Future

    The timing of this book could not be more perfect. It’s a book about hope and a call to action to make the world the kind of place we want to live in. Creating the World We Want to Live In challenges long-held beliefs and ideologies about the way the world works and the people in that world. Weaving together the latest well-being science with accessible stories of hope, it offers a blueprint of what works to create flourishing lives and communities. We are delighted to be helping spread the word. This is a book which covers all the bases – so we’re promoting it to nationals, business, education, parenting press and so many more. The unique collective of authors are experts and practitioners in positive psychology and leaders in their respective fields. Together they have created an optimistic vision for a world that would work for everyone. If you’d like to learn more please contact teresa.richardson@thebookpublicist.co.uk

    New book PR campaign for The Hidden Edge by Jodie Rogers

    May 19 2021

    Jodie works with the world’s leading businesses - Unilever, Coca-Cola, L’Oréal, Mondelez......

    ​We’re thrilled to be working with leading global voice on mental fitness Jodie Rogers. Jodie works with the world’s leading businesses - Unilever, Coca-Cola, L’Oréal, Mondelez, and many more - helping them benefit from the opportunities of mental fitness rather than the costs of ill health amongst their workforce.  Jodie’s new book The Hidden Edge: Why Mental Fitness is the Only Advantage That Matters in Business is out June 10th.  In it Jodie shows how those leaders who recognize the need to focus on the mental fitness of their teams as well as their physical safety will be at a significant competitive advantage moving forward. The Hidden Edge applies key psychological concepts to the modern business world,  and not only includes a business case showing exactly how enhanced mental fitness can positively impact the bottom line, but also includes a case study on Unilever and the results they achieved when they trained 300 people to be ‘Mentally Fit’. This important and innovative book is not about fixing things once they go wrong – but about the things we can do to build and maintain peak mental fitness. To set up an interview with Jodie Rogers or see a review copy, please contact Teresa Richardson (teresa.richardson@thebookpublicist.co.uk)

    New PR campaign for Rock Your Ugly

    May 18 2021

    A middle finger to toxic beauty standards

    Acclaimed photographer Waleed Shah’s series of portraits started a major mental health and body positivity movement in the Middle East. His series of portraits became a viral sensation as Waleed asked each subject to showcase their biggest insecurity front and centre and to share the story behind it.  Now his long awaited and beautiful book Rock Your Ugly - A middle finger to toxic beauty standards  is out. We’re delighted to have been appointed to manage the publicity campaign for this stunning and important book. To find out more about this campaign please contact: Teresa Richardson Teresa.richardson@thebookpublicist.co.uk

    The Book Publicist appointed to manage book PR for top Business Professor and Psychologist

    May 17 2021

    We are excited to be working on Dr Nelisha Wickremasinghe’s new book, Being with Others

    The team at The Book Publicist have been appointed to lead the book publicity and author profiling for Nelisha Wickremasinghe, an Associate Fellow at Oxford University and International Leadership Consultant. Her new book Being with Others covers how to balance our survival instincts, overcome ‘threat brain’ and improve our relationships. During the campaign, we will be offering articles and interviews with Nelisha on managing stress and understand our own minds, to our business, leadership and health media. Nelisha Wickremasinghe is a psychologist, entrepreneur, educator and international organisational change consultant who has worked with corporations including Aviva, Lloyds Banking Group and BT. For media opportunities please contact natalie.connors@thebookpublicist.co.uk

    New book PR campaign launched for Startup Culture: Your Superpower for Sustainable Growth

    May 14 2021

    ​We're thrilled to be working with Alex Nicolaus, Chief People Officer at Paysend, to promote his brilliant new book

    ​We're thrilled to be working with Alex Nicolaus, Chief People Officer at Paysend, to promote his brilliant new book Startup Culture: Your Superpower for Sustainable Growth Packed with case studies, interviews and insights from Asia’s fastest-growing start-ups, the book reveals how to create a winning start-up culture – and why it’s key to competitive edge.  How did Grab go from little-known start-up to buying Uber in South-East Asia? What powered Circles.Life’s growth from 100 to 500 employees in 2 years? How did Paysend double in size in the pandemic to 6.6 million customers in 90+ countries?The book shares the inside view from global people and culture expert Alex Nicolaus – who has led people and culture strategy at startups and corporates alike, from Paysend, Circles.Life and Grab to Jaguar Land Rover, Barclays Wealth and Accenture. To set up an interview with Alex Nicolaus or to see a review copy please contact Emma Preece (emma.preece@thebookpublicist.co.uk)

    New book PR campaign launched with IMD for The Customer Copernicus

    May 14 2021

    We're delighted to have been appointed by IMD Business School to promote game-changing new book The Customer Copernicus

    ​We’re delighted to have been appointed by IMD Business School to promote game-changing new book The Customer Copernicus: How to be Customer-Led (Routledge) by world-leading IMD Professor Seán Meehan and founder of pioneering customer-led consultancy Charlie Dawson. Customers, not CEOs, decide whether companies succeed – so why is being truly customer-led still so elusive? Packed with compelling case studies and based on decades of research and practice, The Customer Copernicus reveals how to transform an ordinary business into a customer-led success. It explores how some companies are great for customers – think of Amazon, EasyJet and Sky. They make things easier and improve what really matters – obvious, surely? They have also enjoyed huge business success. But, if it’s obvious and attractive, why is it so rare? And why, having mastered it, would you ever stop? Tesco, O2 and Wells Fargo were like this once. Because all three stopped, and two ended up in court… To set up an interview with Seán Meehan and Charlie Dawson or to see a review copy please contact Emma (emma.preece@thebookpublicist.co.uk)

    New book campaign for Tiny Noticeable Things

    May 10 2021

    100 stories that prove making people feel great makes a big difference

    We’re delighted to be working with former riot cop turned best-selling business author and motivational speaker Adrian Webster to spread the word about ‘Tiny Noticeable Things’ (TNTs). TNTs are the secret sauce that make the difference – creating inspirational leadership that builds happy high-performance winning teams and delivers outstanding customer service. Adrian’s inspiring book is full of stories of the real and ‘tiny’ things people have been doing to spread joy in the workplace, build loyal customers and deliver outstanding results. To find out more about this campaign please contact Teresa Richardson Teresa.richardson@thebookpublicist.co.uk

    New Book Campaign for The Disruption Game Plan

    May 07 2021

    We are delighted to announce that we are working with Eleanor Winton and Ruth Murray-Webster on their new book, The Disruption Game Plan: New Rules for Connected Thinking on Innovation & Risk. The global pandemic has revealed how disruption can radically transform the business landscape, but the reality is companies have been facing disruptions for many years and this trend is only going to accelerate. Addressing disruption is a business imperative, but there is little coherent advice on ‘how to’. The Disruption Game Plan draws together for the first time the practical experience of leading thinkers in the fields of both innovation and risk, Ruth Murray-Webster and Eleanor Winton. It provides a robust 4 step framework to enable senior leaders to protect and grow value in their business in a volatile world. For more information and to receive a review copy, please contact Rhian Pearson rhian@thebookpublicist.co.uk

    New Book PR Campaign for Answer Intelligence: Raise your AQ

    April 29 2021

    High IQ and EQ - but wondering what’s your AQ?

     In his new book Answer Intelligence: Raise your AQ Dr Brian Glibkowski, Global Management expert explains how understanding and improving our Answer Intelligence (or AQ) will enable us to provide the right kind of answers to improve our effectiveness and exert more influence. If you’re not sure what your AQ is – Dr Glibkowski has a test you can take to check it that will highlight the things you can do to improve the quality of your answers! We’re delighted to be helping promote the ground breaking new field of AQ by helping spread the word to business and personal development publications. If you’re interested in learning more about AQ (answer intelligence) please contact Teresa Teresa.richardson@thebookpublicist.co.uk

    The Book Publicist reappointed to work with B-Corp Ambassador

    April 29 2021

    We are excited to be managing publicity for Paul Hargreaves’s latest book - The Fourth Bottom Line

    Our latest campaign has kicked off with Paul Hargreaves - B-Corp Ambassador, speaker and CEO of Cotswold Fayre. His new non-fiction book The Fourth Bottom Line is a guide to being a modern and compassionate leader in the 21st century. We managed the publicity for Paul’s last business book Forces for Good, which secured national business publicity including Management Today, People Management, Marketing Today and Flight Time. We will be reaching out to our business and leadership contacts to let them know we are working with Paul again and to place book reviews, expert interviews and extracts. Paul Hargreaves is a B-Corp ambassador and the founder of one of the UK’s first B Corporations. He is a professional speaker who works to inspire leaders and businesses to find their purpose, challenge the status quo, and change the world.   For book review copies or media interviews please contact natalie.connors@thebookpublicist.co.uk

    The Book Publicist working with Mark Westmoquette - Astrophysicist and Zen Monk

    April 28 2021

    We are excited to promote three books on the next big wellness trend, Mindful Stargazing

    We are delighted to be working with Mark Westmoquette, inspiring author, stargazer, Astrophysicist, and Zen Teacher. Mark has written three books on mindful stargazing to help people become more present every day. Within the first week we secured two local BBC radio interviews, an interview slot in the i national newspaper, and received interest from BBC Radio 5 Live. We have been offering practical tips and advice on getting to grips with stargazing, as well as promoting Mark’s journey from an Astrophysics career to becoming a Zen Monk and teacher. Mark carried out seven years of post-doctoral research at University College London and the European Southern Observatory in Munich. He was a professional Astronomer before he left to train as a Zen monk, embarking on a 4-week 500 mile pilgrimage. If you’re interested in media opportunities with Mark, please contact natalie.connors@thebookpublicist.co.uk

    Psychologist and author, Dr Audrey Tang, extends PR campaign with The Book Publicist

    April 28 2021

    Award-winning author and psychologist, Dr Audrey Tang, has extended her PR campaign with The Book Publicist after over 400 pieces of press coverage have been achieved in the first two months. Highlights have included Hello!, Stylist, Metro, Forbes, Marie Claire, Red, i-News, Evening Standard, CEO Today and the Daily Mail. Dr Audrey Tang’s latest book, The Leader’s Guide to Resilience, is an effective toolkit to build authentic strength as a leader. It offers accessible methods to survive the challenges leaders and their teams may be facing, as well as the means to recover, rebuild and grow. For further information, please contact Rhian Pearson rhian@thebookpublicist.co.uk

    New book PR campaign for Financial Feminism by Jessica Robinson

    April 26 2021

    Closing the gender investing gap while empowering women to invest their wealth to create a better world

    ​We’re thrilled to be working with leading global voice on sustainable finance Jessica Robinson on promoting her pioneering new book Financial Feminism: A Woman’s Guide to Investing for a Sustainable Future The book reveals how we can close the gender investing gap while empowering women to invest their wealth to create a better world. Women aren’t investing enough. In the UK alone, women face a £15 billion gender investment gap. At the same time, women are key to driving sustainable investment – 69% of women feel their investments should reflect their personal values and philosophies. Part practical how-to guide, part rallying call-to-action, the book debunks the myth that women aren’t good investors, explores what financial feminism means and sets out how women can use their financial power to build a sustainable, cleaner, fairer and more equitable world. To set up an interview with Jessica Robinson or see a review copy, please contact Emma Preece (emma.preece@thebookpublicist.co.uk)

    New book PR campaign launched for 21 Breaths by Oliver James

    March 22 2021

    Renowned breath expert Oliver James reveals 21 breaths to transform your life

    We’re thrilled to be working with renowned breath expert and body-led psychotherapist Oliver James on his amazing first book 21 Breaths: Breathing Techniques to Change Your Life, published by Unify, an imprint of Unicorn Publishing Group, on 30th April 2021. The way we breathe is key to physical and mental health, yet most of us do it without thinking. 21 Breaths reveals how to reconnect with your breath. Packed with 21 pioneering new breathing techniques anyone can do to transform the way you live and feel, there’s a breath for everything, from boosting confidence (try ‘Bull Breath’!) to relieving nausea (try ‘Magical 2:1), to destressing (try ‘Cleanse Breath’) and even for mind-blowing sex (try ‘Ripple breath!’). Breathwork is set to be one of the biggest wellness trends of 2021 and James travelled the world, working with everyone from surgeons to fighter pilots, to develop the amazing new techniques. To set up an interview with Oliver James or get your hands on an advanced copy, please contact Emma Preece (emma.preece@thebookpublicist.co.uk)

    New Pearson Book PR Campaign for Stand Out: 5 key skills to advance your career

    March 19 2021

    We are thrilled to be working with Debra Stevens, international award-winning coach, to promote her new book.

    We have just kicked-off our new book PR campaign for Stand Out by Debra Stevens – a guide to future-proofing your skills in your career. We were appointed by Pearson to handle the publicity for this practical new guide to enhance soft skills. Debra wrote the book to help people get in touch with their ‘human’ side and nurture skills like engagement, listening, empathy, collaboration and storytelling. She says these skills will be essential in order to compete as robots begin to take over the mundane, repetitive aspects of our jobs. Debra is an award-winning trainer, coach and founder of Dramatic Training Solutions. She has worked internationally with brands including Coca Cola, Network Rail and Santander to improve soft skills. For media opportunities please contact natalie.connors@thebookpublicist.co.uk

    The Book Publicist working with Esther Marshall –  Mental Health Activist and Children’s Author

    March 12 2021

    The children’s author presented her books to Meghan and Harry at the Commonwealth Day Service

    We are delighted to be managing the publicity for Esther Marshall, an entrepreneur, diversity and inclusion expert, mental health activist and the author of the Sophie Says book series - uplifting picture books which boost self-esteem and tackles harmful stereotypes. Our work with Esther has attracted attention from the Daily Mail, Red Magazine, Yahoo, and the Daily Express. We have been pitching her personal story to the national and women’s media, as well as offering diversity and mental health articles to the parenting press. Esther is a very inspiring author driven by her sisters’ legacy, who she lost to bipolar disorder last year. She was invited to meet Meghan and Harry at the Commonwealth Day Service last year, where she presented them with copies of her books.  For media opportunities please contact natalie.connors@thebookpublicist.co.uk

    Book PR campaign kick-off for The New Chameleons, by Marketing Professor Michael Solomon

    March 12 2021

    Marketing practices are outdated – a new Kogan Page book takes a look at how it can catch up to the modern consumer

    Our new book PR campaign for The New Chameleons: How to Connect with Consumers Who Defy Categorization is off to a flying start with coverage secured in national business publications including Forbes and CEO Today. We are delighted to be working with Professor Michael Solomon for this campaign, a global consumer behaviour expert, keynote speaker and business advisor. The New Chameleons looks at why it’s damaging to be relying on outdated ‘marketing cages’ to categorise your customers, and puts forward a new consumer-centric strategy in line with the modern ‘chameleon’ consumer that cross multiple marketing categories. We are working to offer review copies of the books, as well as place interviews and articles in the business, marketing and retail press. For media opportunities please contact natalie.connors@thebookpublicist.co.uk

    Embrace Your Change appoints The Book Publicist to manage PR

    November 18 2020

    Introducing Natasha Harvey - Certified Transformational Coach, empowering women to get ahead

    Introducing Natasha Harvey - Certified Transformational Coach (ICF accredited) helping to build inclusive organisations by supporting women early in their careers for future leadership roles. After two decades experience working in male-dominated multi-national companies within defence & aerospace, in 2018 Natasha left her role as communications director and executive committee member to begin coaching company Embrace Your Change. Working with organisations and individuals, she is on a mission to empower women to become senior managers and empower companies to become more inclusive. EmbraceMyFuture Natasha believes that to achieve gender equality, we need to start at the bottom of the ladder – not the top. She has launched a coaching programme specifically designed for young women, at the start of their careers, supporting them to make a career plan, tackle the common things that hold women back and empower them to reach the top. For press enquiries please contact Emma Preece emma.preece@thebookpublicist.co.uk

    Book PR campaign kick-off for She Said: A guide for millennial women to speaking and being heard

    November 16 2020

    New PR campaign with Panoma Press off to a flying start

    Our new campaign for She Said: A guide to millennial women to speaking and being heard is off to a promising start, attracting interest from nationals including The Telegraph, The Daily Mail, Psychologies and The Sunday Times in the first week. The career book for millennial women is written by speaking coach Patricia Seabright, who has worked with major companies such as Aviva, Epson, Revlon to boost workplace performance. We are so happy to be working with Panoma Press to help Patricia spread her important message. Throughout our campaign we will be targeting business, careers and mainstream women’s media to place reviews, career tips and interviews. For media opportunities please contact natalie.connors@thebookpublicist.co.uk

    New book PR campaign for F*cked at 40

    November 13 2020

    Watkins Publishing appoints The Book Publicist to manage PR for social media phenomenon Tova Leigh's new book

    We're super excited to be working with Watkins Publishing to launch amazing new book F*cked at 40: Life Beyond Suburbia, Monogamy and Stretch Marks - the hilarious, myth-busting, poignant new book from social media phenomenon Tova Leigh Twelve months ago Tova Leigh lost her mind. She was bored. Angry. Tired. Sad. Empty. Lonely. All the things you aren’t supposed to admit in a perfect suburban life – with three kids, a husband who isn’t shagging his secretary and a good job. Inside, she was restless. Somewhere between saying I do, an emergency C-section, surviving twins, saggy boobs, a breast cancer scare and obsessing about the colour of her baby’s poop, she’d forgotten who she was. F*cked at 40 is the moving, inspiring, hilarious story of her journey back to herself.  In her warm, honest, refreshing way – that has amassed her hundreds of thousands of followers online – Tova tackles the challenges of motherhood and matrimony in 2020. F*cked at 40 is for any woman who has ever felt trapped - bursting with laugh-out-loud stories, empowering adventures, thought-provoking ideas and inspiring ways to feel free(ish)… For PR Enquiries please contact: Emma.preece@thebookpublicist.co.uk

    Former Moonfruit MD appoints The Book Publicist to launch The Management Delusion

    November 12 2020

    We are excited to be starting our new book publicity campaign for The Management Delusion by Management Trainer, Matt Casey. Matt offers an easy way to be a great manager and keep up with the role’s impossible demands. Matt was hired by Yell.com to make Moonfruit self-sufficient as a business. In order to sufficiently manage 40 members of staff and dramatically cut business costs, he removed performance reviews, one on ones, status updates, and pay reviews. Over three years he removed all management structures and rebuilt the business, turning a profit each year. We can’t wait to speak to our business, HR and leadership contacts to promote this brilliant book offering a new way to manage. For media opportunities contact natalie.connors@thebookpublicist.co.uk

    New book campaign launched for THE REALLY GOOD IDEA TEST

    November 05 2020

    The Book Publicist has been appointed to handle the PR for new book, The Really Good Idea Test. This book is a step-by-step guide to test an idea and find out if it’s really worth pursuing. It might be an idea for a new business launch, a development to an existing product or a major life decision, but the simple process will help you understand what people really want and spot potential downfalls before you commit time and resources on them.  For further information or a review copy of the book, please contact Rhian Pearson at rhian@thebookpublicist.co.uk / 01497 288018

    The Book Publicist appointed by leading vet to promote self-development book on pets and wellbeing

    October 13 2020

    The Book Publicist are excited to have been appointed to handle the PR for new non-fiction title, Your Pet, Your Pill, by Dr. Margit Gabriele Muller. Your Pet, Your Pill®: 101 Inspirational Stories About How Pets Lead You to a Happy, Healthy and Successful Life explores how all pets can lead you to your path to happiness, success and health. Filled with stories of how pets have helped people overcome emotional and physical challenges, the book demonstrates how pets have the ability to transform our lives. Author, Dr. Muller, Executive Director of Abu Dhabi Falcon Hospital is an esteemed veterinarian, with a doctorate in falcon medicine and she is also an NLP Master. What a unique and amazing combination - we look forward to profiling her as an expert in the pet/wellbeing space and are excited to launch her new book.

    New book campaign launched for BOSS IT

    September 23 2020

    The Book Publicist has been appointed to handle the PR for new book, Boss It: Control Your Time, Your Income & Your Life. In this invigorating and highly practical book, serial entrepreneur Carl Reader provides exactly the fire and guidance you need to establish and run your own business. For further information or a review copy of the book, please contact Rhian Pearson at rhian@thebookpublicist.co.uk / 01497 288018

    Mental health specialist Trigger Publishing appoint The Book Publicist

    July 14 2020

    Our exciting new PR campaigns for mental health and wellbeing books

    We are really delighted to have been appointed to work with Trigger Publishing across all of their front list titles. The team here at The Book Publicist will be working on both Trigger’s adult list and titles published under their wonderful children’s imprint, Upside Down Books. Trigger Publishing is an altruistic mental health and wellbeing publisher, who share uplifting and inspirational mental health stories, and publish self-help books, to aid people in their own recovery. Mental health is such an important topic and we love what Trigger are offering for both adults and children in this space. They are publishing some really exciting titles with inspirational authors and we are confident they will be a huge hit with the media. Jo Lal, Publisher at Trigger, said, “We are thrilled to be working with Ella and the team at The Book Publicist. They have a great track record for getting high profile coverage on titles similar to ours, and we are excited to see what they are able to achieve with our list in future”. The partnership between Trigger and The Book Publicist officially started in July 2020, so for any further information on the catalogue please contact info@thebookpublicist.co.uk

    Richard Branson’s tennis coach appoints The Book Publicist

    July 09 2020

    New PR campaign for James Cluskey’s book: Advantage

    As a young boy in Dublin, James Cluskey had a big dream – to play professional tennis. He smashed that goal, becoming number 1 in his country, beating some of the world’s best players and even breaking a Guinness World Record. After a lifetime of elite level competition and performance, James now acts as both personal tennis coach to Sir Richard Branson and a performance coach to senior business leaders across the world. His new book Advantage: Lessons from Sport and Business to Achieve Your Goals (Panoma Press) is a guide for anyone looking to get to grips with their life goals and vision and perform at the top of their game in life, in sport, in business. For further information or a review copy of the book, please contact Teresa Richardson at teresa.richardson@thebookpublicist.co.uk Tel: 01497 288018

    Creativity & innovation guru appoints The Book Publicist

    June 24 2020

    The Book Publicist is delighted to be working again with Greg Orme and his award-winning book, The Human Edge: how curiosity and creativity are your superpowers in the digital economy. Exploring the skills we need to survive and thrive in a challenging and disruptive world, Greg’s book, which won the 2020 Business Book of the Year award, is full of tips and techniques to help you navigate this new world.   For further information or a review copy of the book, please contact Rhian Pearson at rhian@thebookpublicist.co.uk / 01497 288018

    New Book PR Campaign for The Future Home in the 5G era

    June 19 2020

    Imagine a home that takes care of you – ensuring you are on top of the conflicting demands of work and home

    We’re delighted to have been appointed to manage publicity for this important new book written by some of Accenture’s leading future tech experts. The Future Home in the 5G Era – next generation strategies for hyper connected living details a Future Home concept that is built on a foundation of human needs that have come into sharp focus during the COVID-19 pandemic. The book paints a picture of hyper-connected homes that offer personalized services from home for remote-work and learning, healthcare and telemedicine, social communications, immersive entertainment, community relations, childcare and advanced aging care. It shows how Comunication Systems Providers’ history of trusted consumer relationships and technology capabilities, specifically with 5G, will enable them to create new business models that drive platform-based innovation and reinvent customer experiences at home. We are excited to be managing the campaign for this book, pitching business, technology and home design press to offer book reviews, interviews, guest articles and expert comment. For further information, an extract, article or a review copy please contact: Teresa Richardson Teresa.richardson@thebookpublicist.co.uk

    New book campaign for Inspiring Leadership for Uncertain Times

    June 05 2020

    The Book Publicist has been appointed to handle the PR for new book, Inspiring Leadership for Uncertain Times. Author Karlin Sloan, a global leadership and development coach and keynote speaker, advocates that leaders that can move beyond fear and who have the ability to look at the big societal picture are the ones who will come out of our current global crisis in a positive place. For further information or a review copy of the book, please contact Rhian Pearson at rhian@thebookpublicist.co.uk / 01497 288018

    The Book Publicist to lead PR campaign for Rewire Your Business For Success

    May 07 2020

    The Book Publicist has been appointed to handle the PR for new book, Rewire Your Business For Success: The 6 step method to increase profit and reclaim your freedom. Author Elena Meskhi is an accountant and tax advisor who uses her expertise, experience and economics background to help many founder-owned businesses. Through a series of practical steps, Elena reveals her formula for taking business to the next stage of development without burnout, stress or negativity. For further information or a review copy of the book, please contact Rhian Pearson at rhian@thebookpublicist.co.uk / 01497 288018

    New book PR campaign launched for Inclusive Growth

    May 06 2020

    The Book Publicist has been appointed to handle the PR for new book, Inclusive Growth: Future-proof your business by creating a diverse workplace. In Inclusive Growth, diversity & inclusion architect,Toby Mildon, sets out clear steps which will not only make an organisation a great place to work in, but will also result in greater productivity and profitability. As we prepare for a post-Coronavirus world, the role of diversity & inclusion will be more important than ever to promote innovation and ensure an environment of collaboration and mutual support. For further information or a review copy of the book, please contact Rhian Pearson at rhian@thebookpublicist.co.uk/ 01497 288018

    Children’s emotional well-being specialist appoints The Book Publicist

    May 04 2020

    We are delighted to be once again working with children’s emotional well-being specialist and author Alicia Eaton.

    Alicia has run a successful practice in London’s Harley Street for over 15 years and her unique blend of psychology and practical parenting advice means she’s the number one choice for parents wanting help with their children’s emotional well-being. We’ll be running a profiling campaign for Alicia and raising awareness of her accessible and practical books on managing children’s emotional well-being: First Aid for Your Child’s Mind and Words that Work. We know that many families will find Alicia’s insights particularly useful during the Corona pandemic on topics like:
    • Generation Corona – how to help your children manage a fear of germs
    • How to stop cooped-up kids from fighting
    • Is online learning / virtual classroom making your child miss their teacher and classmates even more?
    • Kids driving you nuts? Take back control!
    • Things to do now to help your child manage a fear of returning to school
    For further information, or an interview with Alicia please contact book publicist: Teresa.richardson@thebookpublicist.co.uk

    Book campaign for Practical Zen

    May 01 2020

    Zen Master Julian Daizan Skinner Zens up lockdown

    We’re delighted to be working with Zen Master Julian Daizan Skinner to promote his successful book Practical Zen. After working with Daizan on both the books he has released over the past two years, Practical Zen for Health, Wealth & Mindfulness and Rough Waking, it’s wonderful to be launching a new campaign. We’ll be working to promote his backlist and continue profiling him as one of London’s leading meditation teachers - sharing his ancient Zen techniques for a healthy mind and body with the world in these difficult times. For more information or to set up an interview with Daizan please contact Emma Preece (emma.preece@thebookpublicist.co.uk)

    New book PR campaign for Reset: Finding a New Course After Drifting Apart

    April 24 2020

    Reveals proven 6-step approach to transform your relationship from distant to harmonious

    We’re delighted to be working with Neil Wilkie to promote new book Reset: Finding a New Course After Drifting Apart. The book is the ultimate guide to resetting your relationship. A compelling fictional story of one couple’s journey through therapy, it’s woven with remarkable insights, practical advice and proven techniques to transform your relationship. Author Neil Wilkie is a qualified psychotherapist and founder of The Relationship Paradigm, which offers highly successful relationship therapy, online courses and couples retreats. We’ll be working with Neil to secure coverage in national, men’s, women’s and parenting media in the UK. For further information or an interview with Neil please contact Emma Preece (emma.preece@thebookpublicist.co.uk)  

    New book PR campaign for The Midlife Review

    April 24 2020

    How can we transform into ‘age-friendly’ workplaces?

    We’re delighted to be working with Steve Butler to promote new book The Midlife Review: A Guide to Work, Wealth and Wellbeing. Age is set to become one of the biggest debates of the next decade – by 2045 nearly 25% of the population will be 65 or over. The Midlife Review reveals how we can transform the workplace to be age-friendly. 12 million people are heading towards an insufficient retirement income. The first section of the book arms midlife employees with the tools they need to plan for a fulfilled, comfortable and healthy future. 91% of businesses struggle to find workers with the right skillset. The second section of the book sets out how, as the UK age demographic shifts, companies can transform into age-friendly organisations that successfully retain over 50s talent – a key way to solve the skills gap. We’ll be working with Steve to secure coverage in the business, HR, financial and lifestyle media in the UK. For further information or an interview with Steve please contact Emma Preece (emma.preece@thebookpublicist.co.uk)

    New book PR campaign for Life is a Four-Letter Word

    April 24 2020

    The ultimate guide to navigating the mental health challenges the workplaces throws at us

    We’re delighted to be working with Andy Salkeld and Practical Inspiration Publishing to promote new book Life is a Four-Letter  Word: A Mental Health Survival Guide for Professionals. Andy Salkeld always believed he would end his life. Life is a Four-Letter Word is a straight-talking, searingly honest, no bullsh*t, yet humour-filled account of what it’s like to suffer from depression, plan your suicide and then come back from the ‘edge’. The book is the ultimate guide to navigating the mental health challenges the workplaces throws at us – from your first job through to the top job. From calling out office bullies and presenteeism, to highlighting toxic work cultures and poor leadership, Salkeld aims to help employees and employers alike create inclusive, healthy workplaces, where employees thrive. We’ll be working with Andy to secure coverage in the business, HR, national and lifestyle media in the UK. For further information or an interview with Andy please contact Emma Preece (emma.preece@thebookpublicist.co.uk)  

    New Book PR Campaign for Cerebral Palsy: A Story

    April 21 2020

    “I live with cerebral palsy, but I choose not to be defined by it” – PR campaign for a moving new memoir

    This week we begin the PR campaign for Ilana Estelle’s new memoir and motivational guide Cerebral Palsy: A Story (RedDoor Publishing). The book describes the physical, mental and emotional challenges Ilana suffered as she grew up, a child of the 60s, coping with disabilities she wasn’t aware of.  Ilana didn’t find out she had cerebral palsy until aged 46 – and autism 10 years after that. Her struggles made her feel misunderstood, isolated and alone, and it was only when she was diagnosed that she found out why. We will be looking to set up interviews in the mainstream media for Ilana to tell her story, and be offering advice articles on coping with disability and adversity. Ilana  blogs about living with disability on her blog The CP Diary. For PR opportunities get in touch with Natalie at natalie.connors@thebookpublicist.co.uk

    TV psychologist and author appoints The Book Publicist

    April 20 2020

    The Book Publicist are excited to be launching another campaign with chartered psychologist Dr Audrey Tang

    After working with Audrey to publicise her book The Leader’s Guide to Mindfulness (FT Publishing) we are delighted to have been appointed again by Audrey to continue to share her insights and build her media profile. She has already proven to be a national media hit - coverage from our previous book PR campaigns includes The Guardian, The Times, The Mirror and The Guardian. Dr Audrey Tang is a chartered psychologist (CPsychol), CPD accredited speaker, trainer and NLP practitioner. She is also the resident psychology on The Chrissy B Show (Sky 191), the onlyUK TV programme dedicated to mental health and wellbeing. For PR opportunities get in touch with Natalie at natalie.connors@thebookpublicist.co.uk

    Two TBP clients secure regular interview slots with the BBC!

    April 20 2020

    Claire Dale and Mark Simmonds will be regular guests on BBC Radio London and BBC Radio Cambridgeshire!

    We are thrilled that two of our authors have become regular guests on BBC Radio stations. Claire Dale, author of Physical Intelligence, is a new regular on BBC Radio London, where she’s sharing Physical Intelligence techniques to help us cope with lockdown. Mark Simmonds, author of Breakdown & Repair, will be hosting a regular ‘self-isolation’ slot with BBC Radio Cambridgeshire. Congratulations to them both – it’s brilliant that the producers loved their insights so much that they have offered them regular slots. We look forward to tuning in!

    The Book Publicist secure 169 pieces of coverage for a client in one day!

    April 15 2020

    Mark Simmonds appeared in 169 pieces of coverage today across the UK and Ireland offering self-isolation survival tips!

    Across the UK and Ireland today 169 pieces of coverage were published featuring our ongoing client Mark Simmonds’ self-isolation survival tips – including the Mail Online, Sunday Post and Irish Examiner. Take a look at Mark’s brilliant tips here. Mark advises we should all ‘decide what is best’ for our own mental health and limit the time we spend reading sensationalised articles and messages in Whatsapp. We are in danger of becoming swamped with information and by limiting channels of communication we can all help to manage our mental health a little better. We have been working with Mark Simmonds on an ongoing basis to publicise his book Breakdown and Repair by Trigger publishing. Previous coverage includes ITV’s This Morning, Woman’s Hour, HuffPost, Forbes and The Telegraph.

    New PR campaign for Graham Shaw – speaker coach and TEDx speaker with 29 mil+ views

    April 01 2020

    After success in previous PR campaigns, we are thrilled to be working with Graham Shaw again

    We are so excited to be working with Graham Shaw again, to profile both him and his award-winning books. Graham is a big hit with the media – in his previous campaigns he has been featured in BBC Business, BBC World Business Report, CityAM, EDGE and many more. During this campaign, we will be targeting the business media to offer some of Graham’s speaking tips for remote working. Graham has some brilliant tips for mastering conference calls and Zoom meetings and being a confident communicator while working from home. Graham is the award-winning author of The Speaker’s Coach: 60 secrets to make your talk, speech or presentation amazing and The Art of Business Communication: How to use picturescharts and graphics to make your message stick. His TEDx talk has over 29 million views. For PR opportunities with Graham, get in touch with Natalie at natalie.connors@thebookpublicist.co.uk 

    London Business School professors retain The Book Publicist

    April 01 2020

    This exciting client win follows our successful launch campaign for their Kogan Page book

    We are thrilled to be appointed by authors Alison Reynolds, Jules Goddard, Dominic Houlder and David Lewis, four thought leaders from the UK’s top Business schools. This exciting client win follows our successful launch campaign for their Kogan Page book: What Philosophy can teach you about being a better leader, which achieved widespread national coverage including Times, City Am, CEO Today, Management Today and many other leading business media outlets. The book offers relevant and timely lessons from Socrates, Aristotle, Kant and Nietzsche on how to survive a crisis, restore humanity to the workplace and help leaders build thriving, profitable and successful businesses. Topics that we know are going to be in huge demand in the coming months. We are excited to be managing the campaign for these authors, pitching to HR, business and national consumer media, to offer book reviews, interviews, guest articles and expert comment. For further information about this book or the authors contact: Teresa Richardson Teresa.richardson@thebookpublicist.co.uk

    New Book PR campaign launched for The HR (R)Evolution

    March 10 2020

    Many people believe capitalism is fast destroying our planet – leading to a concentration of wealth and power in fewer bigger companies. In The HR (R)Evolution: Change the Workplace, Change the World, authors Dr Alan Watkins and Nick Dalton argue that we need to find a more sustainable way forward and that the accumulation of social capital rather than financial capital will increasingly be seen as the measure for business success. This insightful book shows that HR must stop reacting to society and start to lead the way towards a new business model.  We are excited to be managing the campaign for this book, pitching to business and HR media to offer thought leadership, interviews, guest articles and expert comment. For further information, an interview with authors Dr Alan Watkins and Nick Dalton, an extract, article or a review copy please contact: Teresa Richardson Teresa.richardson@thebookpublicist.co.uk      

    The Book Publicist appointed by Pearson to manage PR for The University Challenge

    March 10 2020

    Throughout history, universities have played a leading role in shaping both our understanding of the world.

    From Galileo to Crick to Gates and Zuckerberg, the ideas emerging from universities have created seismic shifts in the way we live and interact with the world.  The University Challenge – Changing Universities in a Changing World from top educational policy leaders, the Rt Hon Charles Clarke and Prof. Ed Byrne shows how universities need to change in a wide variety of ways if they are to play the role that they should, in helping economies and societies adapt and respond to the challenges we face. We are delighted to have been appointed by Pearson to manage the publicity campaign for this important book. The book has already achieved coverage in The Times, Financial Times, THE and the BBC amongst others. For further information, an interview with authors the Rt Hon Charles Clarke and Prof. Ed Byrne, an extract, article or a review copy please contact: Teresa Richardson Teresa.richardson@thebookpublicist.co.uk

    The Book Publicist to lead PR campaign for COMPETITIVE PEOPLE STRATEGY

    February 28 2020

    We are delighted to have been appointed to lead the campaign for Competitive People Strategy: how to attract, develop and retain the staff you need for business success, by Kevin Green. Drawing upon insights from organisations including Royal Mail and Starbucks, as well as interviews with senior HR leaders, this is an essential guide to developing a people strategy which creates a purpose-driven culture, provides greater value to customers and achieves superior business results. For further information or a review copy of the book, please contact Rhian Pearson at rhian@thebookpublicist.co.uk / 01497 288018

    Would you like to join the team at The Book Publicist?

    February 25 2020

    Our boutique PR agency for non-fiction books is growing

    The Book Publicist is looking for a publicist to join our PR agency (office or home based). We are a boutique agency, leading the way in publicity for non-fiction books. We manage PR for a range of books specialising in business and self-development, but also including autobiographies, parenting, health and cookery books. The Book Publicist has a growing list of clients and are retained by leading London publishers as well as working direct with authors on one-off launch campaigns and on-going author/entrepreneur profiling and thought leadership PR. The role
    • Planning and executing your own publicity campaigns
    • Writing clear, concise and engaging press releases
    • Brainstorming and researching ideas for campaigns
    • Writing thought leadership articles and ‘top tips’ features for the media
    Skills, knowledge, experience
    • At least two years’ experience in books PR (ideally in business books).
    • Excellent communication & copywriting skills
    • Have great relationships with journalists
    • Drive and ambition to get the best results for your books
    • Determination and resilience – to maintain efforts until results are achieved
    • Attention to detail
    • Thrive in a fast-paced environment and able to balance multiple clients at one
    • Write persuasive press releases and pitches
    • Have an interest in current affairs and an understanding of topical news
    • Enjoy working as part of a team
    If this sounds like a job for you, then please get in touch…. We offer competitive salary, dependant on experience. The role is a full-time permanent position based in our office in Hay on Wye. However, in order to get the right candidate we are also happy to consider part time and remote/flexible and home working arrangements. To apply, please email your CV, a covering letter outlining how you meet the requirements outlined in the ‘skills, knowledge and experience’ above and notice period to ella@thebookpublicist.co.uk.

    The Book Publicist managing PR for Charismatic Leadership

    January 28 2020

    Is your charisma fit for purpose?

    Leadership expert, Kevin Murray’s new book Charismatic Leadership – the skills you can learn to motivate high performance in others unpacks charisma, explaining what it is, how to develop it and why it’s a vital business asset. This brilliant new book shows how the single most important thing a leader can do is to make others feel valued. Yet too many leaders overlook their ‘emotional signature’ and the impact it has on those around them. Charismatic leaders on the other hand make employees feel more respected, motivated and willing to go that extra mile. We are excited to be managing the publicity for Charismatic Leadership, pitching to the business press and national feature writers to offer book reviews, interviews, guest articles and expert comment. For further information, an interview with author Kevin Murray, an extract, article or a review copy please contact: Teresa Richardson Teresa.richardson@thebookpublicist.co.uk

    THE BOOK PUBLICIST TO LEAD PR CAMPAIGN FOR NEW BOOK EMERGENT

    January 14 2020

    The Book Publicist has been appointed to handle the PR for new book, EMERGENT: The Power of Systemic Intelligence to navigate the complexity of M&A. This is a ground-breaking guide for leaders, consultants and facilitators who are eager to stop fighting symptoms and address the real underlying causes of friction in mergers and acquisitions. For further information or a review copy of the book, please contact Rhian Pearson at rhian@thebookpublicist.co.uk / 01497 288018

    New book campaign launched for The Human Edge

    December 18 2019

    The Book Publicist has been appointed to handle the PR for new book, The Human Edge: how curiosity and creativity are your superpowers in the digital economy. London Business School’s innovation guru, Greg Orme, explores the skills we need to survive and thrive in a world of artificial intelligence, urging us to stop competing with machines but instead focus on doing the things machines can’t. For further information or a review copy of the book, please contact Rhian Pearson at rhian@thebookpublicist.co.uk / 01497 288018

    The Book Publicist to lead publicity for bereavement expert, Lianna Champ

    November 15 2019

    The Book Publicist is delighted to be working with Lianna Champ, a bereavement expert with 40 years’ experience in funeral care and grief counselling.    Lianna is an engaging, media-friendly speaker, founder of award-winning company Champ Funerals and author of the practical guide to death and loss, How to Grieve Like A Champ. For further information about Lianna Champ, please contact: Rhian Pearson rhian@thebookpublicisit.co.uk 01497 288018

    The Book Publicist attend the Fast Forward Forum 2019!

    October 30 2019

    Emma and Natalie attended the Fast Forward Forum 2019 in Venice from 6th - 8th October

    From the 6th-8th October Emma and Natalie attended the exclusive Fast Forward Forum 2019 – a once in a lifetime ‘anti-conference’ with some of the world’s brightest minds! The Book Publicist have been working with the Fast Forward Forum for the past year to publicise both the event and the Fast Forward Files book. We invited journalists along as guests to the conference to help spread the world about this once in a lifetime event. With multiple interviews, features and write-ups in Director, Forbes, BA Business Life and Management Today – the event was a huge hit. The three days were packed with absorbing talks, thought-provoking questions and stimulating debates.
    Management Today interviewing Cindy Gallop
    Management Today interviewing Cindy Gallop
    With multiple interviews, features and write-ups in Director, Forbes, BA Business Life and Management Today – the event was a huge hit. The three days were packed with absorbing talks, thought-provoking questions and stimulating debates. Speakers included:
    • Professor Shafi Ahmed - ‘the world’s most-watched surgeon’, futurist, innovator and entrepreneur
    • Professor Sandra Matz Computational social scientist at Columbia Business School and one of the world’s leading experts in psychological targeting
    • Professor Moran Cerf – Professor of neuroscience and business and a global expert in using knowledge of the brain to understand customers & business decisions
    • Igor Beuker innovator & trendwatcher for European Union & World Economic Forum on how technologies will impact business, economy and society.
    • Cindy Gallop world-renownedadvertising guru and founder of social sex revolution MakeLoveNotPorn
    • Lucie Greene– Futurist, global director at JWT Intelligence and author of Silicon States: The Power and Politics of Big Tech and What it Means for Our Future
    • Sunnie J. Groeneveld – entrepreneur and one of Forbes ’30 under 30’ and Associate Dean of HWZ University in Zurich’s Digital Leadership MBA
    • Carla Johnson business leader and world-leading expert on driving innovation and creativity
    Set in the beautiful location of Venice, talks were heard at the Teatro La Fenice, walking through an olive grove, and at the famous Harry’s Bar – the birthplace of the Bellini.
    With journalists from Management Today, Director and Forbes
    With journalists from Management Today, Director and Forbes
    Brilliant event, beautiful location, bright minds and inspiring conversations – we definitely won’t be missing the Fast Forward Forum next year! Watch out for the upcoming book sharing the incredibly inspiring talks and ideas from the forum and co-written by the speakers - Fast Forward Files: Change of Perspective - which comes out in Feb 2020. We very much look forward to continuing to work with the amazing FFF team to promote the book and launch event in London. Visit https://fastforwardforum.eu/ to find out more about the book and event.
    One of the many fascinating talks in Venice!
    One of the many fascinating talks in Venice!
    Event founder, Heimo Hammer, on the boat tour of Venice
    Event founder, Heimo Hammer, on the boat tour of Venice

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