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The Book Publicist kick off book PR campaign for 7 Skills for the Future

December 07 2018

The Book Publicist kick off book PR campaign for 7 Skills for the Future

We are delighted to have been appointed as the book PR agency for important new business and self-development book: 7 Skills for the Future written by Emma-Sue Prince and published by Pearson.

Packed full of practical exercises and case studies to provide context, the book examines each of the seven skills in turn - what it is, why it matters and how to develop it:

Adaptability – say ‘yes’ to life, embrace change and expand your comfort zone

Critical Thinking – handle information overload, problem solve and make better decisions

Empathy – put that smart phone down, really listen and build strong relationships

Integrity – keep promises, be authentic and generate trust

Optimism – practice positive psychology and choose to look for opportunities when setbacks arise

Being Proactive – take control. Focus efforts and energy on the things that matter

Resilience – so much more than ‘bouncing back’. Shift perceptions, change habitual responses and really grow.

These 7 soft skills will increase readers self-awareness, prepare them for any situation and help them ‘future-proof’ their working lives.

For this book PR campaign and aim to target both business media and mainstream media with a hard-hitting campaign to generate national broadcast interviews, book reviews, thought-leader articles, practical advice articles as well as author profiling opportunities.

For further information, an interview with the author or a review copy of 7 Skills for the Future, contact book publicist, Teresa Richardson at Teresa.richardson@thebookpublicist.co.uk



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