Sam Cook

From the desk of

Sam Cook

NEW CLIENT: The CEO Mirage

News

We’re over the moon to be working with John B. Gearing on the launch of his upcoming book, The CEO Mirage – How to Spot the Illusions, Blind Spots and Ego Traps That Take Smart Leaders Down, published by Morgan James Publishing and released on 3 February 2026.

The CEO Mirage takes a brutally honest look at the leadership myths that quietly derail companies – from the cult of the charismatic founder and the loyalty trap, to the dangers of vision without execution.

Drawing on John’s 25+ years of experience leading and advising businesses across APAC, MENA, India and Europe (including Adidas, UFC Gyms and VF Corporation), the book delivers real-world insights for CEOs, founders, boards and investors who want to build companies that survive reality, not just the pitch deck.

With 2026 set to bring more volatility, scrutiny and leadership turnover, this is a timely and important voice in the leadership conversation, and one we’re excited to be involved in. Watch this space.

Follow UsOn LinkedIn

Follow

Privacy Preference Center